Gift Set - Red & Anti Wrinkle Gel
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Testimonial: unboxing + product demo
We'd like to show a before and after, though at this time we ask that you make it seem real by using an old photo for the 'Before'. Customers do typically see results in 4-6 weeks but we don't have the time right now!
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https://www.lashfactor.com/products/lashfactor-anti-wrinkle-serum-proprietary-tripeptide-formula-15g
https://www.lashfactor.com/products/lashfactor-red-lash-brow-rapid-growth-serum-mono-pack-2ml
- Unbox the package - similar to the dior unboxing video (in terms of lighting and angle)
- For the next 2 scenes, please show the products in a similar way to the references, showing
the serum's texture etc..
The video can fully be a voice over, showing the products and mentioning the details!
take out the first product: anti wrinkle serum, talk about what it does: firms, tones & softens the
skin around the eyes in early ageing skin. It is fast acting, long-lasting and an 'injection free'
approach for younger looking skin and eyes. (please make it sound casual!)
- Take out the second product: Lahfactor red, stem cell boosting lash and brow. Talk about what
it does: Helps grow and thicken your lashes and brows, it contains Redensyl which is the secret
ingredient that triggers a new hair cycle and decreases hair loss. (please make it sound casual!)
Additional Inspo Link:
DO
- please film in natural light, (ideally facing a window, or in bathroom with bright light) with a clean background
- Add engaging captions to your video! remember to submit the version without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- have nice aesthetic + clean, aspirational home.
DON'T
- don't sound like you're reading off a script
- DO NOT film via TikTok app. MUST use CapCut or similar.
- no blurry footage, not being able to see the product or you clearly
- don't mispronounce product or company name.
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Our mission at Lashfactor is to empower people to feel confident and beautiful in their own skin by providing scientifically-proven, high-quality
skincare products that enhance the natural beauty of our customers.
We strive to be at the forefront of skincare innovation, utilizing the latest research and technology to create effective and safe products that deliver real results.
We are dedicated to educating our customers on the importance of skincare and how to properly use our products.
Our ultimate goal is to help people look and feel their best, and to foster a sense of self-love and acceptance.
Glow for it, UK Lash
Focusing on the fact that it is created by a pharmaceutical company, it is important to convey the scientific and medicinal benefits of our products in a way that is easy for all audiences to understand.
We want to educate our customers on the ingredients and their benefits while also being relatable and approachable.
Note: It is important to avoid using scientific or technical terms that may not be common knowledge. If it is necessary to mention a specific ingredient, make sure to explain what it is and why it is included in the product in a way that is easy to understand.
Glow for it, UK Lash
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