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Project Summary

Project Name
Product testimonial - Boost your skin firmness & your weight loss with Nupos Slim Boost Collagen Beauty & Burn supplement
Brand
Nupo ApS
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

Showcase our drinkable Slim Boost Collagen Beauty and Burn (orange flavoured) supplement and explain the benefits from the natural ingredients.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Slim Boost Collagen Beauty & Burn is a captivating blend that boasts a rich deep red color and a sour taste with a subtle touch of sweet orange, perfectly complemented by the refreshing essence of red grapefruit – a truly delightful citrus experience.

Slim Boost Collagen Beauty & Burn* helps you burn fat with the content of plant-based extracts, such as Kola, which helps to burn fat – topped with 2500mg collagen from marine sources, especially directed to the firmness of your skin. To enhance the effect of Collagen Beauty & Burn, you will also benefit from Cayenne pepper and Guarana, both of which contribute to weight loss.

Who is it meant for?

Use Collagen Beauty & Burn on days when you are less physically active – or simply as an extra supplement during periods when you are on a diet or want to pay extra attention to your skin. 

Explanation of Ingredients:

Kola Nut

Originally from the tropical rainforests in West Africa, and is a natural source of caffeine. Has a slimming effect and enhances the fat metabolism.

Marine Collagen

Marine collagen is extracted from cold water fish - typically something like salmon. Helps to improve skin firmness.

Cayenne Pepper

Part of the chili pepper family. Contributes to weight control and helps you stay on track on your weight loss course.

Zinc + Vitamin A

Contributes to the maintenance of normal skin.

Product Link: https://nupo.co.uk/pages/slim-boost-collagen-beauty-burn 

Main Concept
Script/Description of Scenes

Create a script that is natural and authentic to you!

STRUCTURE

  • Come up with an engaging hook
  • Film yourself  talking to the camera
  • Show our Slim Boost Collagen Beauty & Burn Package 
  • Show how you mix and drink one glass of Slim Boost Collagen Beauty & Burn (either add into 1 glass of water or add into your smoothie)
  • Include it naturally in your day (e.g. your morning routine, afternoon treat etc. (contains the caffeine amount of 1/2 cup of coffee)
  • Talk about the benefits of the natural ingredients (see USPs below)
  • CTA: "Check out Nupo's Slim Boost Collagen Beauty and Burn to boost your skin AND weight loss" (Doesn't have to be the exact wording, make it your own)

Key USPs of Nupo's Slim Boost Collagen Beauty & Burn: (pick what resonates with you)

    • Made from natural ingredients
    • Contains natural ingredients that boost your metabolism and help you burn more calories (Kola Nut & Cayenne Pepper)
    • Contains collagen, which is a natural protein that provides firmer skin (Marine Collagen)
    • Contains Zinc + Vitamin A which contribute to the maintenance of normal skin
    • Tastes like Blood Orange
    • Mix it with 1 glass of water or add it into your smoothie
    • Follows the European Food Safety Authority (EFSA), which is the highest food safety authority in the EU
    • Nupo (NUtritional POwer) is a Danish brand and has over 40 years of experience in the diet industry

Additional information

Do: 

    • Film in natural bright light - make sure that you and the product are seen well
    • Natural make-up & clothes 
    • Sound authentic and energetic when you talk to camera
    • When not directly speaking into a camera, use a Voiceover but ensure the audio is seamless and natural
    • Add engaging subtitles to your video! remember to submit the version with and without! (SafeZone Tool)

Don'ts: 

    • Don't promise any weight loss with the product 
    • Don't use TikTok or Instagram to film in. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Nupo ApS
Pronunciation
Website
nupo.co.uk
Social Media
Category
Health/Wellness
About

The history of Nupo and our products dates back to 1981.

The name “Nupo” is a combination of the words; Nutritional Power.

Nupo was developed in Denmark at Hvidovre Hospital by leading obesity scientist Dr. Flemming Quaade with the purpose of offering a diet that provided the body all the nutrients it needs, but with a minimum number of calories.

The Company is located in Copenhagen, and works with development, production, marketing and sales for both the Danish and international markets.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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Submitted on:
July 17, 2024
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In Quality Check
Quality Checked
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Submitted on:
July 17, 2024
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In Quality Check
Quality Checked
Usage Rights Consented

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