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Product(s) will be shipped out to you soon or are on their way. Products received?
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Elemis November Cleansing Balm UGC
Brand
Campfire
Brand
Elemis
Website
https://uk.elemis.com/
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes
Track Shipment
View Full BriefMore about the client

The Brief

Description

Please see script to follow: https://docs.google.com/document/d/1oXHvy1-3FCDUzPrz2rq9JnOiLn9OrgMAXmxyXmkfE8g/edit 

# Variations
Additional Variations
Inspiration
https://drive.google.com/drive/folders/1v8XxJzuo48pseqYsX3AbNwEe3WhlC5SUhttps://www.tiktok.com/@glowybychloe/video/7137295167337401606?lang=en&q=elemis%20cleansing%20balm&t=1698392860225https://drive.google.com/drive/folders/1MTCsdxgzKmOmclgztkS4YGvHzlVg94ct
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

The pro collagen elemis cleansing balm. This product is the elemis hero product and is a balm textured cleanser that is great at breaking down and removing makeup and deeply cleansing.   https://uk.elemis.com/procollagen-cleansing-balm.html 

Main Concept
Script/Description of Scenes

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This piece of content is to drive conversion of the pro collagen cleansing balm product. The key is to be authentic, super relatable and for the piece to seem super natural. The key is also to engage the viewer from the offset and leaning into how well known the product is and that you finally got your hands on it after all this time. The key USP's need to be discussed as pr script and leaning into the fact its so worth the money  given that a little goes a long way. Enthusiasm is key. The content is to be sent over as a full piece, but it would also be great to receive the raw files for record too. The script is here: 

https://docs.google.com/document/d/1oXHvy1-3FCDUzPrz2rq9JnOiLn9OrgMAXmxyXmkfE8g/edit 

​

Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Campfire
Pronunciation
Website
Social Media
Category
About
Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Elemis
Website
https://uk.elemis.com/
Social Media
Category
Beauty/Cosmetics
About
We are a skin wellness brand with an aromatherapist’s soul, an artist’s spirit, and a scientist’s commitment to results. An innovative and global British skincare brand with over 30 years of expertise and available in over 45 countries, we believe in ‘truth in beauty’
Brand Guidelines
Bright and consistent lighting is a must
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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