Chilly's Spring Campaign - Three Game Changing Products For City People
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We'd like to create a city life themed video featuring 3 of Chilly's products: s2 cup, s2 flip bottle and cutlery set. The idea is to illustrate how these items are essential to a busy life in the city from morning to evening.
.svg)
.svg)
Series 2 Coffee Cup, Series 2 Flip Bottle, and cutlery set.
https://www.chillys.com/uk/categories/coffee-cups-series-2
https://www.chillys.com/uk/pages/series-2-flip-bottle-brand-page
HOOK
VOICEOVER: These three Chilly’s products have completely transformed my action-packed city days.
VISUALS: Creator selfie cut to POV looking down to hand, jump cuts of each product in hand
PRODUCT DEMO 1
VOICEOVER: Early meeting? The Series 2 cup's got my back—coffee stays hot for up to 4 hours and it never spills thanks to the twist lock. It’s perfect for holding all my (hot drink of choice - matcha, coffee) throughout the day and ending the day with a cup of (drink of choice - camomile tea) in the evening
VISUALS: A montage of the creator using the Series 2 cup throughout the day, making and enjoying different drinks.
PRODUCT DEMO 2
VOICEOVER: The Chilly's Flip bottle is my all-day hydration hero. This bottle flips open for a quick sip, keeping me hydrated without slowing down when I’m on the go or when I work out, it handles them all. It stays cool up to 24 hours so I’m always refreshed!
VISUALS: Creator showing off the Chilly's Flip Bottle, flipping it open with a flourish. A montage of the creator using the Flip bottle through different activities.
PRODUCT DEMO 3
VOICEOVER: The cutlery set is so useful when grabbing some/getting food on the go I can use my stainless steel cutlery instead of dealing with plastic or wooden cutlery. Also, the stainless steel straw is such a bonus and comes in super handy.
VISUALS: Creator using the cutlery to enjoy a meal in an urban green space, like a park etc.
CTA:
VOICEOVER: I’ve found my day-to-day has become so much simpler since I discovered Chilly’s. Check them out now.
VISUALS: Placing down each product onto a table / surface. Panning B roll of each product.
Based in a big city.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Aim for a clean and premium feel
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
- No blurry footage, not being able to see the product or you clearly
.svg)
We're a growth agency specialising in paid media, creative and data.
Your content
Your uploads
Your content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.
Please note: It may take up to 10 min until your assets are shown here.