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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Magnesium Educational Content
Brand
xNARA
Brand
Website
Compensation for this project
$125
Duration
Longer than 60 seconds
Format
Physical product
Yes

The Brief

Description
  • Record in front of Green Screen (Mandatory)                                                                                                              
  • Body language: Confident & Professional
  • Wardrobe: Medical white coat or medical scrubs. 
  • Location: Indoor- clinic setting preferred. 
  • Will need all the raw footage as well. Content should be engaging and interactive.                                                           
  • Can you please add product shots (unboxing, product consumption (take a glass of water and pour the green sachet in it, stir and drink. Then take another glass of water, empty the white sachet, stir and drink - use the sachet side where it says nutrients and/or probiotics not the empty side)
# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

xNARA is a company that is reinventing supplements through personalization. 

Supplements don’t work unless they’re personalized because everyone is different – this scientifically accurate statement – is what lead us to create Complements.

Complements are personalized supplements, made to perfection for you based a thorough understanding of your lifestyle, goals, biology and overall health. 

They’re curated and selected from 165 highly-active, highly-potent Swiss-sourced ingredients –

concentrated vitamins and minerals, amino acids, pro and prebiotics, bio active compounds, and food 

and herbal extracts – made exactly for you with the right dosage – so that your body truly feels an impact and does not feel the opposite. 

It’s a product that gets designed differently each time for every single customer based on everything they need – 2 sachets once a day, every day – to supercharge your overall health and maximize your 

wellbeing. 

We take the guesswork out of it, rather than a full cupboard of pills its two sachets daily, and you don’t have to spend hundreds or thousands of dollars buying dozens of ingredients, just rely on 

Complements for a fraction of the cost.

Main Concept
Script/Description of Scenes

(speaking while opening the nutrients sachet, pouring it in a glass of water, stirring it and sips it)

Did you know that magnesium is a powerhouse mineral that plays a vital role in our overall health? Here is why Magnesium deserves the spotlight:

👉🏽 Heart Health Guardian: Research suggests that magnesium is associated with a reduction in the risk of stroke. A study found that higher magnesium levels were linked to a 34% lower risk of heart failure.

👉🏽 Bone Booster: Deficiency has been associated with decreased bone density and increased risk of fractures.

👉🏽Restful Sleep: Promotes relaxation and sleep quality. Studies reveal that magnesium supplementation can improve sleep duration and efficiency.

👉🏽 Digestive Harmony: Aids in smooth digestion by supporting muscle contractions in the GI tract. It may even offer relief from occasional constipation.

👉🏽 Stress Resilience: Adequate magnesium levels are linked to reduced stress-related symptoms.

✅ Share this with someone that needs to hear and save for future reference!

Additional information

DO

Please film in natural bright light

Add engaging captions to your video! remember to submit the version with and without!

Keep it lively and energetic - we want to encourage the audience!

Shoot high-res

DON'T

Don't sound like you're reading off a script.

Don't film via TikTok app. MUST use CapCut or similar.

No blurry footage, not being able to see the product or you clearly.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
xNARA
Pronunciation
ex nara
Social Media
Category
Health/Wellness
About

xNARA is a health and wellness company that pioneers in the realm of personalized supplementation. It is dedicated to empowering individuals to optimize their health and upgrade their lifestyle by providing personalized, science-backed dietary supplements.

Through an Intelligent Assessment tool, xNARA identifies individual health needs, dietary preferences, and lifestyle habits. This data is then used to formulate xNARA Complements, bespoke supplement sachets tailored to the unique nutritional profile of each individual.

xNARA sources more than 125 potent ingredients from the pristine environments of Switzerland. This reflects their commitment to high-quality, traceable ingredients and sustainable practices. xNARA's mission is to make nutrition personal, as it firmly believes that one-size-fits-all doesn't apply when it comes to health and well-being.

The core values of xNARA revolve around personalization, scientific rigour, sustainability, and transparency. They are dedicated to providing personalized care, using cutting-edge science and technology, reducing environmental footprint and maintaining an open dialogue with their community. The ultimate goal of xNARA is to empower everyone to achieve their unique path to better health.

always write xNARA in this style

dont:

We call our products Complements - do not use Supplements, 

Complements = Personalized Supplements.

Brand Guidelines

https://www.viome.com/

https://www.innosupps.com/

https://traya.health/.

https://thegoodbug.com/

Tone of voice

xNARA aims for a professional yet approachable communication style. It emphasizes clarity, accessibility, and transparency, ensuring the information is digestible for a wide audience. It may also incorporate a sense of inspiration and empowerment, given its mission to guide individuals towards personalized health. Although xNARA’s discourse is primarily science-based, it avoids overly technical jargon to foster a better understanding of its products and philosophy. The brand tone remains engaging and positive.

Competitors/similar brands

https://www.viome.com/

https://www.innosupps.com/

https://traya.health/.

https://thegoodbug.com/

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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