Mydus - get organised financially
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We'll be using these videos in our Facebook/Instagram ads as well as posting them on our TikTok. The goal with these videos is to inform users as to what Mydus is and why they should download it today.
TIP: Share your POV (e.g. im a student, i'm a parent..) so we know how you'll adapt it to your circumstance!
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The creator should download and use Mydus, highlighting the key features in the video.
Hook: Mydus can help you get organised and stop stressing about your finances.
We start with the problem: Is your lack of organisation affecting your finances? Are you stressed about how to get back on track?
We then offer Mydus as the solution and highlight the following key points:
o It’s so easy to get yourself setup – I signed up and linked my account in seconds
o As an FCA regulated company, their bank-grade encryption means your data is safe, nor do they have access to any of your money, and unlike other companies, they don’t share your data with anyone.
o I immediately could see where my biggest spending is. On the back of this I created a budget to reduce my spending in this space and I feel much better.
o With their cool Shared budget feature, I can request my friends pay me back for the restaurant I covered for everyone too.
We then offer a CTA which is Download Mydus today and take one more thing off your list.
We are happy with you take some creative freedom here but the key points must be hit, the wording can be adjusted.
NOTE: Please don't show any 'dummy data', you can easily link your bank account or manually input data. If possible, show the process of adding a transaction to the shared budget to split with a friend, i.e. how easy it is to split.
NOTE: Please don't show any 'dummy data', you can easily link your bank account or manually input data. If possible, show the process of adding a transaction to the shared budget to split with a friend, i.e. how easy it is to split.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Mydus is a personal finance management app that helps individuals budget and manage their finances better.
You can budget alone or with friends, with our shared budgeting feature you can use it as a smart way to share expenses with your loved ones for that special holiday, or even just splitting the bill.
When using our name, we would appreciate you using the following: https://mydusfinance.com/images/logo.svg
If this does not fit with the content style, we are happy for you to be a bit more flexible.
Revolut, Monzo, Emma, Moneyhub
We would like our brand to be perceived as fun, yet professional/educational.
Revolut, Monzo, Emma, Moneyhub
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