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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Promote the NEW "Lait-Crème Fluid +" moisturizer by Embryolisse
Brand
Embryolisse USA
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

Hello content creators!  We're reaching out to invite you to collaborate on an exciting project to promote the  launch of Embryolisse's newest product, Lait-Crème Fluid +. 

We're seeking creative content creators like you to produce engaging UGC videos that showcase the versatility and effectiveness of Lait-Crème Fluid +.     

Whether you're a skincare enthusiast, beauty guru, or lifestyle influencer, we believe your unique perspective and creativity will resonate with our audience.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

About the Product:

Lait-Crème Fluid + is the latest addition to Embryolisse's renowned skincare line. It's a variation of the beloved classic Lait-Crème Concentré, offering enhanced hydration and nourishment for all skin types. With its lightweight formula and the 6-in-1 multi-functional benefit it's set to revolutionize skincare routines worldwide. 

6-in-1 multi-functional product consist of: 

  1. Face moisturizer: Provides intense hydration, leaving skin soft and supple. It can also be mixed with your foundation for a glowy and hydrated skin and make-up holding all day.
  2. Body moisturizer: Provides intense hydration
  3. Make-up base: Creates a smooth canvas for makeup application, extending its wear.
  4. Cleansing make-up remover: Gently removes makeup and impurities without stripping the skin.
  5. After-sun: Helps to soothe and moisturize sun-exposed skin, promoting recovery.
  6. After-shave: Conditions and softens facial hair, preventing dryness and irritation.

Additional Features:

• For the Whole Family: Lait-Crème Fluid + is suitable for all ages, making it a versatile skincare solution for the entire family.

• Face and Body: Its gentle formula can be used on both the face and body, providing comprehensive hydration and nourishment.

• 98% Ingredients of Natural Origin: Lait-Crème Fluid + contains 98% ingredients of natural origin, ensuring a gentle yet effective skincare experience for all skin types. 

• Contains Aloe Vera: Highly concentrated organic and vegan Aloe Vera 

Product available on Tiktok Shop: https://www.tiktok.com/t/ZTL6BccHp/

Learn more: https://www.amazon.com/dp/B0CV12BF8S/ref=twisterB0CFG11X1S?encoding=UTF8&psc=1

Main Concept
Script/Description of Scenes

Please create a script/storyboard that is authentic and sounds natural - make sure to cover the essential UPs.

Video Ideas:

• Share your personal experience with Lait-Crème Fluid + and why it's become a staple in your skincare routine.

 • Demonstrate different ways to incorporate the product into daily skincare rituals, such as moisturizing, priming, or makeup removal.                                                                                                                                                                        • Showcase before-and-after transformations to highlight the visible benefits of using Lait-Crème Fluid +.

• Get creative! We're open to innovative concepts that captivate audiences and drive excitement around the product launch.

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Embryolisse USA
Pronunciation
Social Media
Category
Beauty/Cosmetics
About

CELEBRATING BEAUTY THE FRENCH WAY: CHIC, EASY, NATURAL, PROVIDING HIGH TOLERANCE AND EFFICACY TO ALL SKIN TYPES

Ever since Embryolisse was created by a dermatologist in 1950, it has demonstrated a unique savoir-faire in minimalist formulation based on the knowledge of the skin’s essential needs: hydration, nutrition and protection.

Embryolisse is a family-run laboratory that designs and manufactures all its products in France, with a rigorous selection of the best natural active ingredients, in eco-designed packaging (historical choice of aluminum, infinitely recyclable). 

With its multi-functional products, Embryolisse has always simplified beauty to make it more effective, practical and accessible with a comprehensive selection of products, from skincare to beauty with its Artist Secret range.

Today, the performance and reliability of our products are universally acclaimed by pharmacists and make-up artists all around the world.

Brand Guidelines

Caudalie, Avene, Nuxe, Cerave, Dermatologica

Tone of voice

Casual

Competitors/similar brands

Caudalie, Avene, Nuxe, Cerave, Dermatologica

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
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