Wellness Journey - Get 20 for the price of 10
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We're looking for UGC creators to bring to life the experience of integrating Nikura’s pure and diverse essential oils into everyday wellness practices. The campaign focuses on our 'Buy 10, Get 10' offer and includes a series of scenes demonstrating the oils’ versatility, from yoga to home cleaning. We're aiming for content that feels genuine, highlighting real-life applications and the positive impact of our oils.
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Nikura offers a range of vegan and cruelty free essential oils, fragrance oils, and blends. The essential oils are 100% pure and natural. All of Nikura's oils have various applications, from aromatherapy to skincare or household chores.
Use the below as guidance but make it true to yourself and your style.
Hook VO: Let me show you how I got 20 essential oil bottles but only paid for 10!
Subtitle suggestion: 🙌 Let me show you how I got 20 essential oil bottles but only paid for 10!
Visual suggestion: A sped-up shot of the creator laying out all of their Nikura oil bottles on a table.
Scene 1 VO: So, I've been on this wellness journey for a while now and Nikura’s essential oils are my latest love. They’re 100% pure and natural, bottled right here in the UK, and the variety is just insane.
Subtitle suggestion:
- 🌱 100% pure and natural essential oils
- 🇬🇧 Made in the UK
- 🫧 Essential oils, fragrance oils and blends
Visual suggestion: Unpacking a Nikura package, followed by a montage of close ups of the different oils bottles.
Scene 2 VO: At first I thought how on earth am I going to choose, but their Get 20 for the price of 10 offer lets me get all my faves like lavender and lemon, but also try so many others like Sweet Dreams or Fresh Linen.
Subtitle suggestion: 💰 Get 20 for the price of 10 👃All your favourite scents and more
Visual suggestion: A screen recording of the creator scrolling through the Nikura website showing the different oil scents and types.
Scene 3 VO: I pop some of the lavender oil into my diffuser before sleep or when I do yoga, and the lemon one is perfect for adding into my homemade cleaning spray.
Subtitle suggestion: Perfect for when I do yoga 🧘 or for cleaning ✨
Visual suggestion: A montage of the creator using the essential oils for different things. (choose based on the oils received) - adding the oil to a diffuser/burner - making a homemade cleaning spray - applying oils to their face as part of their skincare routine - adding oils into their bath - adding oils into their laundry - applying oil on their hair
Scene 4 VO: Nikura has over 2000 positive reviews for a reason! Girl math is paying for 10 oils but getting 20! Trust me, check them out now, they’re amazing!
Subtitle suggestion: 2000+ 5⭐ reviews 💸 Go get your deal today!
Visual suggestion: End with a shot of the creator scrolling through all the positive reviews, then taking in a deep breath and smiling.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Aim for a clean and premium feel
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
- No blurry footage, not being able to see the product or you clearly
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