Wirex - Prospect Campaign - Italy
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Objective: To create a User-Generated Content (UGC) video that invites people to download our Wirex App and order the Wirex card.
Target Audience: Potential customers interested in digital wallets and cryptocurrency, especially those who are new to digital financial services.
Key Message: Highlight the ease, efficiency, and benefits of signing up with Wirex.
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Wirex App and Wirex Card
Feel free to make it a bit more natural to your tone of voice!
[Inquadratura dell'utente che sorride mentre usa l'app Wirex sul suo smartphone]
Narratore: "Vuoi imparare a usare crypto e guadagnare subito? Io ho trovato la soluzione: Wirex! App sicura e certificata, Carta Cashback e Crypto… Wirex ha tutto!"
[Cut veloce: Mostra l'utente che effettua un acquisto con la carta, sorridendo] Narratore: "Con Wirex Card, ogni acquisto ti premia: 8% di cashback in crypto, niente commissioni su prelievi ATM, zero spese di cambio all'estero e la carta è accettata in oltre 80 milioni di punti vendita
[Cut: Suono di una notifica. L'utente riceve una notifica istantanea sull'app. Inquadratura dello screen della Wirex app con BTC price cf. allegato]
Narratore: "E non finisce qui: guadagna un reddito passivo sulle tue cripto e sfrutta i mercati volatili per aumentare i tuoi guadagni."
[Inquadratura finale: l'utente paga felice in un negozio]
Narratore: "Conquista la tua libertà finanziaria con Wirex. Porta il futuro in tasca."
We would like the creator Alessandro from Bologna.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
SUBMITTING FORMATS
- for your first submission, please deliver the 9x16 format with and without captions
- After any revisions and sign off, please deliver all other formats requested by the brief. This can easily be done via CapCut so you do not need to film or edit multiple times. If you need support, reach out to us!
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We are a digital payment platform that offers cryptocurrency exchange services along with traditional currency exchange, faces competition from a variety of companies in the fintech and cryptocurrency space.
Revolut, Coinbase, Binance, Crypto.com, Nexo, Bitpay, Paypal
It depends from the campaigns. Normally casual.
Revolut, Coinbase, Binance, Crypto.com, Nexo, Bitpay, Paypal
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