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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
WL - Whitelisting - Looking for the new weight loss programme?
Brand
Manual
Brand
Website
Compensation for this project
$155
Duration
30-60 seconds
Format
Physical product
No

The Brief

Description

Please could you provide an influencer/creator style, informative/advice post on what to do on your research for finding a suitable medicated weight loss programme ending on Voy. Can we add in green screen effects and or different scenes to keep the video interesting.

# Variations
Additional Variations
1
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Voy is a medicated weight loss programme which includes coaching and clinical support to establish lifeling healthy habits that ensure sustainable results. We believe that successful weight loss isn’t about how quickly numbers drop on the scales; it’s about achieving healthy and sustainable physical and emotional improvements.

‘Voy’ nods to a metaphorical voyage that focuses on bringing joy back to life— because lasting weight loss isn’t a race and it doesn’t need to feel punishing either. At Voy, we embrace the journey, overcome obstacles and transform life along the way.

Main Concept
Script/Description of Scenes

Hook 1: Considering buying the new weight loss medication - heres 5 things to look out for

Body:

  1. Buy from registered companies >> could mention fake treatments - (Maybe look up the registration of the company, not sure if we have that registration though anymore)
  2. Check their Trustpilot to show they are legit
  3. Make sure they provide clinical support along side it > If you do get side effects, there's someone you can speak to
  4. Choose a programme that comes with coaching > Changing your lifestyle and eating habits is what will help you keep the weight off post-medication.
  5. While price is important, don't always cheap out for health

CTA: I found Voy - which ticked all the boxes for me, see which one works best for you.

Additional information
  • No mention of specific type of medication
  • one video may be whitelisted, so you will need to have a public personal social page on TikTok or Instagram
  • additional compensation will be offered for whitelisting

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation

Hook 2: 5 tips when choosing the right medicated weight loss provider

3rd Variation
About the client
Name
Manual
Pronunciation
Social Media
Category
Health/Wellness
About

We’re challenging the outdated notion that real men shrug their shoulders and carry on.

By empowering men with all the information and choices they need to proactively own their wellbeing, we can turn a corner.

We’re here to be your own personal manual. A guide to owning your health and happiness. Giving you all the tools you need to be good to you.

These are the principle that we follow for content creation

  • Demystify the condition: We instill a sense of empathy with our audience. We show that their condition affects a variety of multiple men, and they are not alone.
  • Science behind the condition: Our medical team explain the condition i.e Hair Loss, in a down-to-earth, accessible and easy to understand scientific way
  • Demistyfy the solution: We outline that there is hope out there. We present our range of solutions to treat the problem 
  • Science behind the solution: Our medical team explains the solution i.e our products, in a down-to-earth, accessible and easy to understand scientific way. Also highlighting all the difficult parts of the journey i.e. side effects, timings etc.
  • Social proof: We back up our solutions with customer testimonials, before and after imagery, press clippings etc. 
Brand Guidelines

we look at hims (UK and UK) and keeps (US based) for hair loss mainly

Tone of voice

.

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

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Submitted on:
July 25, 2024
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Submitted on:
July 25, 2024
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Submitted on:
July 24, 2024
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Submitted on:
July 24, 2024
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