HYPNOS - SLEEP LATTE REVIEW - VIDEO 1
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We'd like a video review of Hypnos, which is a sleep latte designed to help you sleep better with all-natural superfood ingredients. The video will roughly follow the following story.
Problem:
You’ve had a problem falling asleep and staying asleep. You’d wake up the next day feeling bad & unrested.
Agitation:
You’ve tried everything to get to sleep better, but nothing worked.
Solution:
Then you found Hypnos with its amazing sleep-inducing ingredients, and you’re sleeping so much better.
Plus, it tastes delicious like a creamy hot chocolate and is actually healthy with superfoods and no added sweeteners or sugar.
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Many of us struggle to get to sleep easily and have good quality sleep.
Sleep is vital to a happy life - we spend 1/3 of our entire life asleep. So let’s do it better.
Many of us lack some of the essential nutritional elements needed for optimal sleep, like magnesium.
We created Hypnos to support our own struggles with sleep in a science-backed, all-natural hot chocolate latte.
Relax and unwind effortlessly with a chocolate evening latte, fusing 8 essential ingredients for deeper, rejuvenating sleep.
- No more sleepless nights
Drift effortlessly into deep, uninterrupted rest
- Backed by science
Inspired by Andrew Huberman’s sleep cocktail.
- Sweet satisfaction
A delicious low-calorie, guilt-free treat
- Wake up feeling rested
Increase deep and REM sleep, wake up feeling bright
It is made with 13 anti-inflammatory ingredients with no sweeteners, preservatives or added sugar.
Here's most of this same content laid out in a Canva doc with better formatting ->https://www.canva.com/design/DAF3sLuuP0M/GDvVoU23nE17kfOalcUp-w/view?utmcontent=DAF3sLuuP0M&utmcampaign=designshare&utmmedium=link&utmsource=editor
Please create a script that is natural and AUTHENTIC to you!!! Study the brief carefully to really understand what we're looking for :)
Your persona - You juggle a busy job and an active lifestyle, always seeking a balance between work commitments and your love for yoga, nature walks, and mindful practices.
Stress, life, caffeine, work, and family have created a situation where you can sometimes struggle to fall asleep.
Then you discovered Hypnos. Now, this lovely cacao latte is your go-to evening drink, fitting perfectly into your evening ritual. You enjoy a cup by yourself an hour or two before bed.
Start with a hook and use the following for inspo:
Tired of tossing and turning every night? I've found something that promises deep sleep.
Get AMAZING sleep
This is the one thing that made my sleep score go from X to X
This is how to get WAY better sleep
Want to feel better? Start getting better sleep
1/3 of your life is spent asleep. Don’t waste it, sleep better.
Rought story outline:
Problem:
You’ve had a problem falling asleep and staying asleep. You’d wake up the next day feeling bad & unrested.
Agitation:
You’ve tried everything to get to sleep better, but nothing worked.
Solution:
Then you found Hypnos with its amazing sleep-inducing ingredients, and you’re sleeping so much better.
Plus, it tastes delicious like a creamy hot chocolate and is actually healthy with superfoods and no added sweeteners or sugar.
CTA: You can get 20% off your first order and a free frother if you subscribe.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
SUBMITTING FORMATS
- for your first submission, please deliver the 9x16 format with and without captions
- After any revisions and sign off, please deliver all other formats requested by the brief. This can easily be done via CapCut so you do not need to film or edit multiple times. If you need support, reach out to us!
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We create a range of superlattes, powders and tinctures to help you feel your best every day.
Rheal, Clevr, Mud/Wtr, Athletic Greens
Friendly, genuine, conversational, down to earth, uplifting, creative, energising, empowering
Rheal, Clevr, Mud/Wtr, Athletic Greens
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