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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Solar Panel Offer Promotion - TikTok/FAcebook Reel ADs
Brand
Nationwide Renewables
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
No

The Brief

Description

Hi I want three different content creators to act as users of our solar panel offer, sharing their results on the video. We will provide the data and the electricity bills, this will be showing in the background or similar and they will be talking as people who have taken advantage of the offer they are speaking about

There will not be an installation happening, you will be sharing the results you have got from your solar panels by images in the background, and the data we will share with you.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about
Main Concept
Script/Description of Scenes

Start with a hook, for example: 

  • "OMG you won’t believe the results I’ve got from my solar panels in month 1, my electric bill has gone down from £125 to just £25.80 I can’t believe it. 
  • ‘Did you know electricity bills don’t have to be so expensive!’ 

BODY: Lead into the video and offer....

The offer currently running is 

  • Upto £950 off the cost of the installation 
  • Your electricity bills paid for from the day you place your order until the installation takes place, up to £200 per month
  • Switch you over to Octopus Energy if you aren't already a customer and get you a £50 credit as well. 
  • The video will showcase the results from the solar panel systems 

The offer is subject to availability in the area, and you must be ready for your installation when we are installing, so not its not for those going on a long 4 week cruise soon!

CTA - hit the apply button below to apply for the offer

--------

https://drive.google.com/drive/folders/1h4x01QSncHNyAEY4pA-4vLsLCAnJrUYh?usp=sharing 

Videos ending in 1848 and 1883 are for FAYE

Video ending in 2011 is for MARS / KIRSTEN

Where the video will show ‘Octopus Flux Import’ = This is showing how much is the new reduced cost of the electricity 

Where the video will show ‘Octopus Flux Export’ = This is showing how much money has been made by selling the energy back to Octopus Energy 

Please emphasise on how much the bills have gone down to and how much money has been made by pumping green renewable electricity into our grid system. 

Essentially the difference between the two bills is the net cost of your electricity bill, for example video ending with 2011 , shows April being paid £27.60 and paying only £25.98 for the electricity meaning the electricity bill is better than free, there has been a profit of £1.62. For the year you can see the cost of buying electricity in the first 4 months has been £159.35 , and the payments received so far for the exported electricity has been £64.33 meaning the net cost of the electricity is only £95.02 in 4 months!! 

VISUAL: Please show them in the background via green screen for the section in the video where you share the results, you have got from the solar panel system so far. 

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Nationwide Renewables
Pronunciation
Social Media
Category
Other
About

We’re not your average renewable energy installer. At Nationwide Renewables we appreciate that every home is different. Because of this so are our solutions with each package tailored to you and your house. We take a holistic view at each home looking at how we can help you create its own form of renewable energy, how the home can make better use of it whilst as well as having the expertise and the person that can claim back as much cash as possible for you, the customer

Brand Guidelines
Tone of voice

Casual and humorous

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
All required formats

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