UGC of maximum 10-15 seconds to be uploaded on Meta and TikTok
The Ads is for Wirex and it cannot mention anything about crypto (in any shape and form).
We want to advertise the Wirex Card for the following benefits:
Non Physical product (creators can take pieces of video from creative examples on the link provided, e.g. card that tap the pos machine for payments)
EXAMPLES (no need to follow exactly these scripts, we're looking for your creativity)
[Example A person holding up the Wirex card with a big smile]
Person: "Check out my Wirex card!"
[Scene transitions to the person tapping the card on a payment terminal]
Person (Voiceover): "Earn up to 8% cashback, zero fees, and multi-currency accounts."
[Scene ends with the person showing the Wirex card while traveling]
Text on Screen: "Accepted globally!"
Person: "Get your Wirex card today!"
[Example B person holding up the Wirex card with a smile]
Person: "Want more from your card? With Wirex, earn up to 2% cashback on every purchase!"
[Scene transitions to the person tapping the card on a payment terminal]
Voiceover (Person): "No fees, hold multiple currencies, and use it worldwide!"
[Scene ends with the person showing the Wirex card and giving a thumbs up]
Text on Screen: "Get your Wirex card today!"
DO
DON'T
We are a digital payment platform that offers cryptocurrency exchange services along with traditional currency exchange, faces competition from a variety of companies in the fintech and cryptocurrency space.
Revolut, Coinbase, Binance, Crypto.com, Nexo, Bitpay, Paypal
It depends from the campaigns. Normally casual.
Revolut, Coinbase, Binance, Crypto.com, Nexo, Bitpay, Paypal