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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
L.A Brewery | Delicious Non-Alcoholic
Brand
L.A Brewery
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We'd like a natural style, at home in your kitchen/living room, with a mix of face-to-camera shots and "action" shots (e.g. unboxing, popping the cork, pouring a glass, having a sip) with a voiceover to carry the story.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

L.A Brewery creates non-alcoholic sparkling drinks that offer an uplifting alternative to wines and spirits. More info: https://labrewery.co.uk/ 

Main Concept
Script/Description of Scenes

Please feel free to re-word, change the shots and be creative! This is a guide but you do not need to stick to it exactly.

Opening hook: "I’m always looking for good ways to cut back on alcohol… if you’re the same, keep listening because this could be a game-changer.”

(suggested shot: face-to-camera, maybe holding a bottle of red and white wine in each hand)

"I’ve tried so many different non-alcoholic drinks and… honestly… I didn’t really like any of them. But I just discovered L.A Brewery and these drinks are hitting all the right notes.”

(suggested shot: showing label on bottle, popping the cork)

"The Sparkling English Blush is my favourite… it’s nice and dry, a little bit floral, a hint of sharpness too. Almost like a glass of sparkling rosé.

(suggested shot: pouring a glass, having a sip)

“This one is called Citrus Hops… it’s really nice on its own but I’ve been mixing it with a dash of Campari and you get a beautiful low-alcohol cocktail that tastes a bit like a Negroni. Or I use a bittersweet non-alcoholic spirit if I want to stay off it completely.

(suggested shot: adding ice, adding Campari, pouring the Citrus Hops, showing the colours in the glass)

“They have other great flavours, too. If you’re looking for a good midweek alternative to wine or spirits, you definitely need to give L.A Brewery a try.”

(suggested shot: face-to-camera, showing the bottles)

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
L.A Brewery
Pronunciation
Social Media
Category
Food/Beverage
About

L.A Brewery use natural fermentation with innovative blends of tea, wild plants and flowers to create delicious non-alcoholic drinks that are good for you and good for the planet.  Featured in The Sunday Times, Vogue and many more. Natural, ethically sourced ingredients and B-Corp certified: micro-brewery in Suffolk runs on 100% dark green energy.

L.A Brewery

Brand Guidelines

Pentire, Days, Trip

Tone of voice

Uplifting & open

Competitors/similar brands

Pentire, Days, Trip

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
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