Numan Hair Loss UGC
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We want various clips to a 30 - 1 Minute UGC ad, exploring the company's webpage/app.
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Numan has a hair loss product that helps customers with their hair loss journey.
1st Clip: (Throwing the hat off their head).
Dialogue: I've finally been able to ditch wearing my hats all the time.
2nd Clip: Voice over clip: Creator putting their coat on and about to leave, then remembering their hat. Puts it on and leaves.
Dialogue: My hair loss made me less confident and I resorted to wearing a hat to hide it.
3rd Clip: Browsing webpage with spray showing. Green screen overlay. Creator speaks to camera.
Dialogue: I decided to give Numan a shot as they have a six month money back guarantee. I had nothing to lose. Their range of hair loss treatments has helped me a lot and allowed me to ditch my hat.
4th Clip: Throws hat at camera. Dialogue: Get 50% off your first order and you too can ditch the hat!
The creator should have shorter hair, with a visible hairline to contribute to the ad theme.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
Throwing the Hat off their Head.
Dialogue: I don't need to wear hats anymore.
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