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This project requires a physical product
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Say Hello to Hydromol | Real Relief Campaign | Eczema Psorasis Ichthyosis & Other Dry Skin Conditions
Brand
Hydromol
Brand
Hydromol
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

Thank you for your interest in participating in our video campaign. We are actively seeking authentic individuals living with eczema, psoriasis, and various dermatological conditions to take part in our upcoming video campaign. 

At Hydromol we intimately understand the profound effects of skin conditions, recognizing that conditions like eczema and psoriasis extend beyond the surface. In our upcoming campaign, we aim to showcase real people affected by these conditions and capture the genuine impact of skin relief on their lives.

With a legacy of over three decades, we have earned the trust of medical professionals as their top choice. This year, we are determined to bridge our extensive understanding of skin conditions directly to those who need it the most. Committed to providing enduring relief from skin issues, our transformative treatments and support are designed to make a significant difference.

Join us in sharing your journey towards skin relief, and together, let's create a campaign that reflects the authentic experiences of individuals managing skin conditions.

TIP: Let us know if you or someone you know has first-hand experience with eczema/psoriasis/ ichthyosisor other dry skin conditions

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

We will send out 3 products from our line for you to try. 

Please include at least one of these in the response. 

Hydromol Ointment - Hydromol Ointment is the No.1 Doctor recommended* ointment. It is highly occlusive, providing a protective barrier over the skin to seal in moisture and prevent loss of hydration.  https://hydromol.co.uk/products/hydromol-ointment/ 

Hydromol Cream - Hydromol Cream has a unique formulation that helps restore the skin’s natural hydrating properties by replacing lost elements of Natural Moisturising Factor (NMF). https://hydromol.co.uk/products/hydromol-cream/ 

Hydromol Relief - proven to provide itch relief within minutes, that lasts up to 5 hours. 

https://hydromol.co.uk/products/hydromol-relief/ 

Main Concept
Script/Description of Scenes

You have full creative freedom, we're looking for authentic testimonials and reactions. You can choose to talk about 1 or all of the products. 

Set the scene: 

  • Tell the user what condition you live with (please mention this within the first 5 seconds)
  • How does your condition impact you day to day?
  • Which Hydromol products have you tried/included into your routine?
  • How did you apply them/how did they feel?
  • Would you recommend the product/range to others? (if yes, please state they are now Available on Amazon)

Optional: 

Additional information

We would like people who have experience living with these conditions from either: 

  • A first-hand perspective 
  • A parent of someone living with eczema/psoriasis/ ichthyosisor other dry skin conditions
  • A son or daughter of someone who lives with eczema/psoriasis/ ichthyosis or other dry skin conditions - and you have permission to represent.
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Hydromol
Pronunciation
Social Media
Category
Health/Wellness
About

About HHGlobal: 

Making a genuine difference to people’s lives. It’s what drives us.

Finding the story. Respecting the emotion. Digging into the data. And grounding everything we do in science.

This is how we support the life-changing businesses we work with. As a global team of specialists, we deploy smart tech and sharp thinking to unearth the insights and ideas that will stand out and create a connection. So your brand can make a real impact across markets and across channels.

About our client: Hyrdromol:

At Hydromol we intimately understand the profound effects of skin conditions, recognizing that conditions like eczema and psoriasis extend beyond the surface. In our upcoming campaign, we aim to showcase real people affected by these conditions and capture the genuine impact of skin relief on their lives.

With a legacy of over three decades, we have earned the trust of medical professionals as their top choice. This year, we are determined to bridge our extensive understanding of skin conditions directly to those who need it the most. Committed to providing enduring relief from skin issues, our transformative treatments and support are designed to make a significant difference.

Hydromol

Brand Guidelines

Hydromol's Competitors: Cetraben, Dermabase. Epaderm, Diplobase, Cerave, Nivea, E45, Aveeno

Tone of voice

Hydromol TOV:

Empowering: Allows users to regain control and confidence in skin health.

Transformative: Makes a real, positive difference in the lives of individuals.

Enabling: Offers an efficacious solution for a range of diverse needs.

Patient-centric: Understands the day-to-day experiences and needs of patients.

Reliable: Translates medical expertise into genuine, real-life solutions.

Trustworthy: Three decades of credibility, endorsed by healthcare professionals and their patients.

Committed: Provides consistent proven efficacy and effective lasting dry skin relief.

Authentic: Connects with true insight, awareness, empathy and interest.

Accessible: Ensures products are beneficial and available to all patients.

Inclusive: Shares positive patient experiences to build a connected community and educate a wider audience.

Competitors/similar brands

Hydromol's Competitors: Cetraben, Dermabase. Epaderm, Diplobase, Cerave, Nivea, E45, Aveeno

Details on brand
Name
Hydromol
Social Media
Category
Health/Wellness
About
Making a genuine difference to people’s lives. It’s what drives us. Finding the story. Respecting the emotion. Digging into the data. And grounding everything we do in science. At Hydromol we intimately understand the profound effects of skin conditions, recognizing that conditions like eczema and psoriasis extend beyond the surface. In our upcoming campaign, we aim to showcase real people affected by these conditions and capture the genuine impact of skin relief on their lives. With a legacy of over three decades, we have earned the trust of medical professionals as their top choice. This year, we are determined to bridge our extensive understanding of skin conditions directly to those who need it the most. Committed to providing enduring relief from skin issues, our transformative treatments and support are designed to make a significant difference.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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