Taskrabbit: Don't do it yourself (UK)
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
The video's key message is to communicate the idea that it's more efficient and effective to use Taskrabbit's services rather than attempting to do tasks yourself. It should highlight the message "don't do it yourself", the convenience, expertise, and time-saving aspects of Taskrabbit. From furniture assembly and mounting to minor home repairs, it's a game-changer that takes the hassle out of DIY projects. It also needs to emphasise trustworthiness.
Video duration: 20-25 seconds
Number of creators: 2
Number of videos: 4
Number of variations: 2
Language: EN-GB
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We would like you to show our main UK app screen from Taskrabbit, where there is a search bar so users can type the category they are looking for. If you are showing the screen with Tasker photos, please blur them out.
Our primary audience includes individuals in London who require home services, from furniture assembly and mounting to minor home repairs. We want to emphasise reliability, trustworthiness, speed and convenience in our messaging. For example, we have more than 8,800 Trustpilot reviews with a 5-star rating.
Create a script that is natural and authentic to you!!
HOOK: Are you tired of DIY struggles? Don't do it yourself- Taskrabbit is your solution. Book a Tasker today and get your to-do list done.
(It would be great to start the video with a few tools on your hands.)
Highlights:
- Key message: Taskrabbit is the solution to DIY frustrations, allowing users to delegate tasks and enjoy more time for what matters.
- Same-day services available
- Reliable local taskers
- You choose the Tasker you want to book based on their hourly price, skills, and client reviews.
CTA: **Mention at the end of the video to download the app to book a Tasker now.
Caption:
- It should be located between the middle and bottom of the video.
- We recommend using white with black around the text, similar to this video https://drive.google.com/file/d/1FcQgv8cigr3V8lfi-kSWWHyv1ZRH2QfN/view?usp=sharing
- Make sure it is easy to read. (not too small, not too big)
- Review the caption before submitting the video, and look for spelling mistakes.
- Taskrabbit is only one word (Task Rabbit or TaskRabbit is incorrect)
- If the word "Tasker" is mentioned, use with the capital "T" (not tasker)
If you showcase that you need to assemble anything, we suggest avoiding demonstrations of straightforward tasks such as assembling chairs or tables.
Brand guideline: https://docs.google.com/document/d/1qs5vPJYAtA0pNdXB9a9Kwxgx3BKPFZFu4iN4X1JIeEY/edit
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
SUBMITTING FORMATS
- for your first submission, please deliver the 9x16 format with and without captions
- After any revisions and sign off, please deliver all other formats requested by the brief. This can easily be done via CapCut so you do not need to film or edit multiple times. If you need support, reach out to us!
Caption:
- It should be located between the middle and bottom of the video.
- We recommend using white with black around the text, similar to this video https://drive.google.com/file/d/1FcQgv8cigr3V8lfi-kSWWHyv1ZRH2QfN/view?usp=sharing
- Make sure it is easy to read. (not too small, not too big)
- Review the caption before submitting the video, and look for spelling mistakes.
- Taskrabbit is only one word (Task Rabbit or TaskRabbit is incorrect)
- If the word "Tasker" is mentioned, use with the capital "T" (not tasker)
If you're like me and are tired of jobs around the house, don't do it yourself - Taskrabbit is your solution. Book a Tasker today and get your to-do list done hassle-free.
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Taskrabbit is a same-day service platform that instantly connects clients with skilled Taskers to help with odd-jobs and errands, so they can be more productive, every day.
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