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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Unboxing style video with first reactions - StaySafe All-in-1
Brand
Playfair Marketing Ltd
Brand
LIFESAFE TECHNOLOGIES
Compensation for this project
$165
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description
  • Box arriving to the house.
  • Unpacking the box. 
  • First reactions. (Mention about the size being small and compact, how the product can go anywhere a fire might start
  • Putting StaySafe All-in-1 Fire Extinguishers around the house.
  • Speak to the camera and keep authentic
# Variations
Additional Variations
1
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.lifesafetechnologies.co.uk/products/staysafe-all-in-1-fire-extinguisher .  The StaySafe All-in-1 Fire Extinguisher is For multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. It extinguishes dangerous Lithium-Ion battery fires, the battery technology found in phones, laptops, e-scooters and more. Keep one anywhere a fire might start, fits comfortably in the kitchen, car, caravan, campervan or camping

Main Concept
Script/Description of Scenes

Start with: IT'S ARRIVED! This product is about to change your life. (Whilst having the box in your hands).

Then speak about it being a product you might not want but NEED whilst unboxing. 

Once unboxed and showing the camera then speak about first reactions. (Mention about the size being small and compact, how the product can go anywhere a fire might start, keeping one close by etc..... To be mentioned in a friendly / casual way).

Then move onto putting StaySafe All-in-1 Fire Extinguishers around the house.

CTA: Upgrade Your Space: A Must-Have in Every Room!

Additional information

Feel free to add a little bit to the script if needed just make sure it's along the lines of the product. Keep authentic!

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Playfair Marketing Ltd
Pronunciation
Social Media
Category
Marketing agency
About

We at Playfair Marketing integrate with and understand businesses - then work with our clients to provide strategy and content based on results. We use our strengths in building online sales platforms, content, video, social, search and advertising to engage and inspire their audience with a commercial focus.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
LIFESAFE TECHNOLOGIES
Social Media
Category
Home and Living
About
Lifesafe Technologies have a product called the StaySafe All-in-1 Fire Extinguisher. The StaySafe All-in-2 Fire Extinguisher is small, compact, lightweight and easy to use. It is for multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. The StaySafe All-in-1 also extinguishes dangerous Lithium-Ion battery fires: The battery technology found in phones, laptops, e-scooters and more They are suitable for keeping one anywhere a fire might start. Fits comfortably in the kitchen, car, caravan, campervan or camping. A liquid fire extinguisher that’s safe to use on electrical fires. The All-in-1 is specially formulated to work safely on electrical fires up to 1000V. It is fully tested and approved. We work with recognised standards and trusted third-party testing facilities to ensure our products are fully approved for use. The StaySafe All-in-1 is Non-toxic, non-hazardous and eco-friendly. One of the most eco-friendly extinguishing solutions available. No toxic residue left behind, and less waste to clean up.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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