Summer Sale Highlights From Beaufort & Blake
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We’d like an outfit try-on video with voiceover narration, showcasing 3-4 looks put together from the Beaufort & Blake summer sale.
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Beaufort & Blake is a British clothing brand known for timeless styles and premium fabrics.
Items to be featured within the video linked below, with more detail in the brief:
https://www.beaufortandblake.com/collections/shop-all-womens/products/juneberry-khaki-twill-shorts
https://www.beaufortandblake.com/collections/shop-all-womens/products/lifton-sky-ruffle-linen-shirt
Feel free to tweak to suit your natural tone of voice!
Start the video by saying “Beaufort & Blake have just launched their summer sale, and I can’t wait to show you the amazing pieces I’ve ordered.”
Outfit for the introduction to be https://www.beaufortandblake.com/collections/shop-all-womens/products/juneberry-khaki-twill-shorts worn with https://www.beaufortandblake.com/collections/shop-all-womens/products/lifton-sky-ruffle-linen-shirt (Please tuck this shirt into the shorts)
Then cut to wearing the following outfit: https://www.beaufortandblake.com/collections/shop-all-womens/products/burley-cornflower-linen-shirt-1 worn with https://www.beaufortandblake.com/collections/shop-all-womens/products/forsythia-ivory-linen-blend-shorts
Say “First of all, I ordered this gorgeous 100% linen shirt in cornflower blue, which is such lovely quality and was crafted in Portugal. I can’t wait to spend summer days at the beach, pairing this shirt with the seriously-comfortable linen blend shorts.”
Then cut to wearing the following outfit: https://www.beaufortandblake.com/collections/shop-all-womens/products/snowdrop-gingham-tie-waist-dress
Say “I also picked out this timeless gingham dress, which features a flattering tie-waist and will be perfect for picnics and family BBQs.”
Finally cut to wearing the following outfit: https://www.beaufortandblake.com/collections/shop-all-womens/products/kittisford-ecru-half-button-sweat worn with https://www.beaufortandblake.com/collections/shop-all-womens/products/juneberry-khaki-twill-shorts
Say “And last but not least, I also picked up one of Beaufort & Blake’s signature sweatshirts, made from the softest cotton! I’ll be wearing this on repeat with their high-rise khaki shorts, for an effortless look.”
Conclude the video by saying “Shop the Beaufort & Blake summer sale now, to avoid missing out on your favourites.”
All clothing items featured in the video to be gifted to the creator by Beaufort & Blake as part of the project.
Beaufort & Blake items can styled with the following: delicate jewellery in gold or silver, simple/classic footwear, such as white trainers, sandals in a natural, tan or black/navy, Birkenstock sandals, ballet flats in a natural, tan or black/navy.
Beaufort & Blake items must NOT be styled with: chunky jewellery, colourful jewellery, sunglasses, handbags, jackets/coats layered on top, hats and hair accessories, high heeled shoes, statement shoes that detract attention from the clothing, belts, scarves or any other previously-approved accessories.
Monica from our roster is our desired creator for this project https://app.usetwirl.com/creators/recf1DcnJZLzzpYI0
Content Do’s and Dont’s:
- Beaufort & Blake clothing must be worn throughout the video, including in the introduction.
- Beaufort & Blake to be pronounced ‘Bow-foot and Blake’
- Clothing must not be creased.
- Price tags/labels must be removed when wearing the garments.
- Content must be filmed during daylight, with good lighting.
- Content to be filmed indoors, against a tidy backdrop.
- Content must NOT be filmed selfie style in a mirror. Please film with tripod and ensure camera is steady.
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Curating a timeless style with a nostalgic nod, Beaufort & Blake clothes are not dictated by fads or trends. Instead, we’re solely focused on good stuff that’s made to last. We always source premium fabrics, never compromise on quality, and design styles that are destined to become old favourites.
Ralph Lauren, Boden, Crew Clothing.
The brand tone of voice is approachable, with a sprinkling of British wit and humour.
Ralph Lauren, Boden, Crew Clothing.
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