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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Brighten up your January with Chilly's - UK
Brand
Bark.London
Brand
Chilly's
Compensation for this project
$125
Duration
Longer than 60 seconds
Format
Physical product
Yes

The Brief

Description

Chilly's are launch 2 new ombre colours for their classic Series 2 Flip bottle to hep brighten up January. We'd like to create and engaging video that demonstrates how Chilly's plays a part in your new year plans as well as demo the product features.  We'd like a mix of talking to directly to camera as well as Broll footage with voice over, showing you exercising or working with the chilly's bottle in focus as well as filling up the bottle, drinking from it etc. 

We want the video to feel high paced and full of energy, also capturing the bright colours of the bottle to add that vibrancy throughout. 

Please read the Client info for do's and don'ts

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

It will be similar to this bottle - https://www.chillys.com/uk/products/bottle-series-2-flip-bottle-midnight?sku=B500S2SPOMBB - but the colour way will be Lavender / Lichen

Main Concept
Script/Description of Scenes

Brighten up your January with Chilly's.

Start your new year right with Chilly's Series 2 Flip - Ombre Edition.  

Hydrate and get active with Chilly's. Whether you're hitting the gym or hustling through your todo list for the day. 

This bottle is the perfect accessory to fuel your active lifestyle and elevate your 2024. 

Motivation can be difficult. It’s hard waking up early to get a workout done before work whilst it’s still dark outside.

The new Chilly’s Morning Haze, has reinvigorated my mornings with a pop of colour and energy.

For me the start of the new year is always a time of reflection and goal setting. 

Chilly’s also have another colour way Endless Horizon, perfect for keeping you hydrated so that you’re focused and can keep on track with all your daily tasks. (you won't have this product so we will add a screen recording here when the product is launched on site, but please film this talking to camera)

Also, let’s not forget about how practical it is. 

You’ve got the flip lid, with a handy nylon carry loop and then inside the bottle, theres a telescopic stainless steel straw - making it super easy to drink throughout my day. 

The Series 2 Flip keeps your drinks cold for up to 24 hours and the antimicrobial drinking surface reduce microbes by 99.99%

With over 100,000 reviews on Trustpilot, you won’t regret trying Chilly’s. 

Elevate your 2024 with Chilly's Series 2 Flip - Ombre Edition. You’ll thank me later.

Additional information

TOV 

Be energetic and sound excited about the product, but not overly salesy or pushy, more like you're excited to tell your pals about this new find.

Setting

Ensure that the scene is tidy with no clutter distracting in the background of the shots, the focus should always be the product.

Script 

Chilly's want this exact script, feel free to ab lib a bit, or tweak some adjectives to match your own tone of voice, but please avoid over use of words such as 'amazing' and stick to the script structure.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Bark.London
Pronunciation
Social Media
Category
Marketing agency
About

We're a growth agency specialising in paid media, creative and data.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Chilly's
Social Media
Category
Home and Living
About
Reusable bottles, coffee cups, food pots and cutlery sets.
Brand Guidelines
**TOV** Be energetic and sound excited about the product, but not overly salesy or pushy, more like you're excited to tell your pals about this new find. **Setting** Ensure that the scene is tidy with no clutter distracting in the background of the shots, the focus should always be the product. **Script** Chilly's want this exact script, feel free to ab lib a bit, or tweak some adjectives to match your own tone of voice, but please avoid over use of words such as 'amazing' and stick to the script structure. **Visual Direction** Use this as a guide for what to shoot, please take creative license with what you capture.
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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