Testimonial - Prebiotic Drinks for Cats
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Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We need a video testimonial to present KittyRade as a necessary prebiotic drink for cats. Using as a base argument that cats do not like to drink water and this problem can generate complications for their health.
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KittyRade is an award-winning prebiotic drink made in Europe that encourages reliable hydration in cats. Most cats are fussy drinkers and don’t drink enough fluids. For this reason, one in three cats experience kidney disease; the leading illness in cats. It can also lead to urinary problems.
KittyRade includes natural ingredients that cats love. Studies show cats drink up to nine times more KittyRade than water.
More Information:
https://doggyrade.com/pages/kittyrade
https://doggyrade.com/blogs/news/can-cats-drink-milk-everything-you-need-to-know
https://doggyrade.com/blogs/news/cats-kidney-disease
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Where is it made? - Europe.
What's in the product? - contains a mix of carbohydrates, electrolytes and amino acids including glutamic acid which is beneficial for intestinal function, and taurine, an essential amino acid which promotes eye and heart health. It also contains prebiotics that increase the activity of beneficial microorganisms in the gut. These prebiotics support good gut health, improve digestion and nutrient absorption.
How many days/meals does a sachet last? - Depends of the age of the cat, but usually we recommend
Kittens
(from 6 weeks to 6 months)
Give 25ml once daily
So one sachet can last up to 10 meals.
Adult Cats
Give 50 - 100ml
once or twice daily
So one sachet can last 3 to 5 meals.
Why Does My Cat Need This? - Because it complements hydration due to the lack of consumption of the necessary amount of cats, improving the health of your feline.
Please create a script that is natural and authentic to you as a cat owner witnessing this issue firsthand! For product info please refer to the links in the 'Product Information'
We have faced problems in the market with the adoption of this product due to the fact that cat owners do not understand the need to keep their cats hydrated, or because of the culture that just one Water Fountain is enough for cats interested in drinking water.
We want to educate the market to understand that cats need much more than water to stay hydrated and that we have developed a unique, innovative and award-winning product to help them extend the lives of their pets.
Some of the questions that we have answered and that have become frequent are: (see answers in Product section)
Where is it made?
What's in the product?
How many days/meals does a sachet last?
Why Does My Cat Need This?
And we want to introduce the message that now there is a drink suitable for cats to help them with correct hydration and help prevent diseases such as kidney disease and urinary problems.
We must remember that Kittyrade does not replace water, but a small amount daily will hydrate them.
We are a new company on the market, so we want all the content of the video to awaken the desire to try something new, healthy and designed for cats.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
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Our range of prebiotic drinks and meal toppers are designed to improve the overall health of all cats and dogs.
Our team of veterinarians and nutritionists have over 30 years of experience working in critical care clinics for pets, and developed these solutions in response to genuine pet health needs. Our products are specially formulated to help prevent acute and long-term illnesses that affect cats and dogs on a daily basis. We want to ensure that pet parents feel safe in knowing that your pets are happy, healthy and hydrated!
https://www.instagram.com/poochandmutt/
https://www.instagram.com/purina/
We want our product to be taken seriously as a necessary solution for hydrating dogs and cats, but at the same time the communication is light and arouses the consumer's curiosity.
https://www.instagram.com/poochandmutt/
https://www.instagram.com/purina/
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