Vday should be about intimacy, not flowers! We have provided a script for you to use, but feel free to tweak to make it sound more natural to you. There are 5 briefs available, so please apply to all that are interesting to you and you will be assigned to 1 - 2 projects.
We need a MALE creator, but if you are a female, your MALE PARTNER should be the protagonist of this project.
You will also need to show screen recordings of / scenes of you browsing the website.
No product needed! https://www.numan.com/erectile-dysfunction
[SCENE DIRECTION]
Creator talking to camera
[DIALOGUE]
Here’s why you shouldn't be worried about your performance on Valentine’s Day this year
[SCENE DIRECTION]
Creator with partner [man speaking]
[DIALOGUE]
Living with ED can have a huge impact on your love life and confidence, but you don’t need to suffer in silence anymore
[SCENE DIRECTION]
Showcase website scroll
(NB: when scrolling through the website, you can show the parts of the site that talk about the condition, but you must not show any parts of the site featuring prescription-only treatments. These cannot be advertised. For example, please make sure you can't see the image that says Tadalafil in the header image. We wouldn't be allowed to show the "Related ED treatments" section. "What is ED" down is fine to show)
[DIALOGUE]
Numan offers clinically proven, effective treatments, all delivered right to your door. Plus you get access to a clinician who can help you find the treatment that's right for you.
[SCENE DIRECTION]
Content creator point down to link
[DIALOGUE]
Try it for yourself and this year you could enjoy your best Valentine’s Day yet!
please take note of the details in the action descriptors in the scripts around what we can/can't show when doing screen recordings
We're a highly regulated category so have to be much more careful vs others on what we show in our ads. The main watchout for them to be aware of is that we aren't allowed to advertise prescription only medication. The details are in the brief but please let me know if any of them are unsure before filming, and more than happy to clarify questions.
Screen shots attached of what we can show on the page in case that's also useful: https://drive.google.com/drive/folders/1xbLpNItX1YbytQJhhHj7hWOIffCeEAuE?usp=sharing
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SUBMITTING FORMATS