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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
Nikuras Bundle Showcase - Skin and Hair Heroes Kit
Brand
Bark.London
Brand
Nikura
Compensation for this project
$185
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We're looking for UGC creators to help us introduce the new Nikura bundles. We're aiming for content that feels genuine, highlighting real-life applications and the positive impact of the oils. 

Please don't apply unless you can deliver the content by 17th of June!

# Variations
Additional Variations
2
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Nikura offers a range of vegan and cruelty free essential oils, fragrance oils, and blends. The essential oils are 100% pure and natural. All of Nikura's oils have various applications, from aromatherapy to skincare or household chores.

Main Concept
Script/Description of Scenes

Use the below as guidance but make it true to yourself and your style. 

Hook VO: Here’s how I create an at-home spa experience with the Skin and Hair Heroes Kit from Nikura.

Visuals: The creator lighting candles and setting a relaxing ambiance, then showing the kit.

Scene 1 VO: I’ve started introducing essential oils into my routine a little while ago and since I found Nikura’s Skin and Hair Heroes Kit, I never looked back! It lets me get all my beauty favourites and save 25%!  

Visuals: Shots of the creator unpacking all the oils from the bundle.

Scene 2 VO: It comes with some of my absolute favourite oils like Tea Tree and Clary Sage that are perfect for glowing skin and strong nails, while Lavender and Ylang Ylang are my go-to’s for a relaxing bath.

Visual suggestion: Clips of the creator applying the oils in their beauty routine. Please ensure oils are diluted with a carrier oil before applying to skin. Include shots of the results like close ups of glowing skin, shiny nails and hair, emphasising the positive effects of the oil.    

Scene 3 VO: I also got some of Nikura’s nourishing body and hair oils. The rosemary oil does absolute wonders for my hair while the castor oil is great for my skin.

Visual suggestion: Shots of the body and hair oils displayed and being used. Include shots of the effects, like dynamic shots of silky, lustrous hair and plump skin. 

​Scene 4 VO: I love that all of Nikura’s oils are vegan, cruelty free and 100% pure and natural. Makes me feel very confident about using them on my skin. 

Visual suggestion: A quick montage of close ups of all the oils included in the kit.

​​

​Scene 5 VO: Try Nikura’s Skin and Hair Heroes Kit to see the difference and save 25%. Your skin and hair will thank you!

Visual suggestion: The creator holding the bundle, smiling, and inviting viewers to try Nikura’s range.

​​

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation

Start with a different hook:

HOOK:  Ready to upgrade your beauty routine? I’ve got the perfect hack.

VISUALS: A shot of generic cosmetics being pushed to the side and the oils from the kit being pushed into the frame.

3rd Variation

Start with a different hook:

HOOK: I replaced all my beauty products with Nikura’s Skin and Hair Heroes Kit.

VISUALS: A shot of the creator binning all their other cosmetics.

About the client
Name
Bark.London
Pronunciation
Social Media
Category
Marketing agency
About

We're a growth agency specialising in paid media, creative and data.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
Nikura
Social Media
Category
Health/Wellness
About
https://nikura.com/pages/about-us
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
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