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Project Summary

Project Name
Revolutionising the Way you Rent Cars
Brand
Pinewoods Technology Services Uk Ltd
Brand
Selfdrive
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
No

The Brief

Description

We're looking for UGC to creatively promote our service. Ideally at some point in your life you've had to rent a car, and understand what a hassle it can be when there's an overwhelming amount of options. Not to mention, the lack of transparency in the industry and how the whole process actually works.

For the video, include any 4 of the following points

  1. Review the app
  2. Review the WEB
  3. Review the PWA
  4. Speak about the product offering
  5. Speak about the source of the product offering
  6. Speak about the convenience factor via one time documentation and deposit 
  7. Speak about the locations access
# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Selfdrive.uk is all-in-one smart mobility super app. With over 50+ car brands to rent from with available access across 100+ location, be it Toyota, Nissan, VW to Audi, Merc; Selfdrive offers everything from luxury to daily use cars. That’s not all, the fleet is sourced direct from the dealership & large car rental companies thus ensuring well maintained & car latest models.

Selfdrive.uk customers can rent a car by the day, subscribe by the month or lease a car up to one year. All one must do is click a few buttons and rent your drive. SelfDrive offer’s a very unique feature of one time documentation that is extremely simple and customers can arrive & drive across all the SelfDrive locations without having to resubmit any papers again. One can continue to rent cars under the same identification. Its also offers One time security deposits & its returned in form of SD credits within 24 hrs of customers returning the car, these credits also allows customers to book their next car. A customer doesn’t have to wait 30 days for actual realization of the deposit amount; he can continue business as usual.

Well that’s not all, we have one of the best rates in the entire market!

Main Concept
Script/Description of Scenes

There are 6 UGC script examples; you're welcome to pick one you'd like to bring to life, or create your own by using them as inspiration. 

UGC Scripts here: https://docs.google.com/document/d/1yvri3DO4hJG2F1QTC9PWtfYjy7PigLXE/edit?usp=sharing&ouid=110145132426106789145&rtpof=true&sd=true 

VIDEO -1 (SCRIPT)

[Opening Scene: Exciting background music, upbeat tempo]

Text on Screen: "Introducing Selfdrive UK! 🚗✨"

Narrator (Energetic Voice): "Hey everyone! Are you ready to revolutionize the way you rent cars? Meet Selfdrive UK – your new go-to app for all things car rentals! 🚀"

[Cut to app interface on a smartphone]

Text on Screen: "Smart Mobility. Instant Rentals."

Narrator: "With Selfdrive UK, renting a car has never been easier or more exciting. Forget the hassle of traditional car rentals. Now, you can rent a car on-demand, anytime, anywhere!"

[Cut to various car models available in the app]

Text on Screen: "100+ Car Models. 30+ Brands."

Narrator: "Choose from over 100 car models from 30+ top brands. Whether it's a sleek sedan, a spacious SUV, or a luxury ride – we've got it all! 🚘💎"

[Cut to booking a car within the app]

Text on Screen: "Instant Confirmation. Maximum Flexibility."

Narrator: "Book your car with just a few taps and get instant confirmation. Need it for a day, a week, or even longer? Selfdrive UK offers short-term and long-term leases to suit your needs. 📅"

[Cut to a map showing the wide coverage area]

Text on Screen: "Nationwide Coverage."

Narrator: "With over 50 dealerships across the UK and beyond, Selfdrive UK is always within reach. Plus, enjoy delivery to over 100 locations! 🌍"

[Cut to happy customers using Selfdrive UK cars]

Text on Screen: "Join 1.5 million Happy Customers!"

Narrator: "Join our community of over 1.5 million happy customers from 95 different nationalities. Experience the freedom, flexibility, and joy of smart mobility with Selfdrive UK! 🎉"

[Closing Scene: App download screen and website]

Text on Screen: "Download Now! Selfdrive.uk 🚗📲"

Narrator: "What are you waiting for? Download the Selfdrive UK app today and drive into the future of car rentals. Visit Selfdrive.uk to learn more. See you on the road! 🚗✨" [End with a catchy jingle and logo]

Additional information

At this time, we're unable to arrange for you to test the service first-hand, but you can speak about the app via green screen or film in your car as if you rented it from Self drive.

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Pinewoods Technology Services Uk Ltd
Pronunciation
Social Media
Category
About

All in one mobility platform.

Values: Be the disruptor of the conventional car rental business – innovation is the way

                Convenience & simplicity is the key.

                Speed to access the fleet by the customer.

                Customer first.

                Integrity.

                Environmental conscious 

Brand Guidelines

Finn Car Subscription looked upon as inspirationm

Tone of voice

Smart / intelligent, humorous, responsible, mature, credible

Competitors/similar brands

Finn Car Subscription looked upon as inspirationm

Details on brand
Name
Selfdrive
Social Media
Category
Apps
About
Selfdrive.uk is all-in-one smart mobility super app. With over 50+ car brands to rent from with available access across 100+ location, be it Toyota, Nissan, VW to Audi, Merc; Selfdrive offers everything from luxury to daily use cars. That’s not all, the fleet is sourced direct from the dealership & large car rental companies thus ensuring well maintained & car latest models. Selfdrive.uk customers can rent a car by the day, subscribe by the month or lease a car up to one year. All one must do is click a few buttons and rent your drive. SelfDrive offer’s a very unique feature of one time documentation that is extremely simple and customers can arrive & drive across all the SelfDrive locations without having to resubmit any papers again. One can continue to rent cars under the same identification. Its also offers One time security deposits & its returned in form of SD credits within 24 hrs of customers returning the car, these credits also allows customers to book their next car. A customer doesn’t have to wait 30 days for actual realization of the deposit amount; he can continue business as usual. Well that’s not all, we have one of the best rates in the entire market!
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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Submitted on:
July 22, 2024
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