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This project requires a physical product
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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Project Summary

Project Name
If this video made it’s way to you style. - StaySafe All-in-1 Fire Extinguisher
Brand
Playfair Marketing Ltd
Brand
LIFESAFE TECHNOLOGIES
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description
  • If this video made it’s way to you, it’s a sign you need a StaySafe All-in-1. 
  • List of the benefits of the product such as: small, compact, lightweight, easy to use. Store one anywhere a fire might start. Extinguishes dangerous Lithium-Ion battery fires. The battery technology found in phones, laptops, e-scooters and more.
# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.lifesafetechnologies.co.uk/products/staysafe-all-in-1-fire-extinguisher .  The StaySafe All-in-1 Fire Extinguisher is For multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. It extinguishes dangerous Lithium-Ion battery fires, the battery technology found in phones, laptops, e-scooters and more. Keep one anywhere a fire might start, fits comfortably in the kitchen, car, caravan, campervan or camping

Main Concept
Script/Description of Scenes

Start with: If this video made it's way to you, it's a sign you need a StaySafe All-in-1. (holding the product showcasing it) 

To mention about it being a product you need. 

Then to speak about feeling safer and having peace of mind knowing you have one in every room of the house and everyone in the house knows where they are. 

Speak about the benefits such as it being small, compact, lightweight, easy to use. Store one anywhere a fire might start. Extinguishes dangerous Lithium-Ion battery fires. The battery technology found in phones, laptops, e-scooters and more. It is eco-friendly. 

CTA: If you don't have this you need this.

Additional information

Feel free to add a little bit to the script if needed just make sure it's along the lines of the product. Keep authentic!

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Playfair Marketing Ltd
Pronunciation
Social Media
Category
Marketing agency
About

We at Playfair Marketing integrate with and understand businesses - then work with our clients to provide strategy and content based on results. We use our strengths in building online sales platforms, content, video, social, search and advertising to engage and inspire their audience with a commercial focus.

Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
LIFESAFE TECHNOLOGIES
Social Media
Category
Home and Living
About
Lifesafe Technologies have a product called the StaySafe All-in-1 Fire Extinguisher. The StaySafe All-in-2 Fire Extinguisher is small, compact, lightweight and easy to use. It is for multiple types of fires including electrical, cooking oil, textiles, petrol/diesel, paper/card, motor oil, and bio-ethanol. The StaySafe All-in-1 also extinguishes dangerous Lithium-Ion battery fires: The battery technology found in phones, laptops, e-scooters and more They are suitable for keeping one anywhere a fire might start. Fits comfortably in the kitchen, car, caravan, campervan or camping. A liquid fire extinguisher that’s safe to use on electrical fires. The All-in-1 is specially formulated to work safely on electrical fires up to 1000V. It is fully tested and approved. We work with recognised standards and trusted third-party testing facilities to ensure our products are fully approved for use. The StaySafe All-in-1 is Non-toxic, non-hazardous and eco-friendly. One of the most eco-friendly extinguishing solutions available. No toxic residue left behind, and less waste to clean up.
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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