Self care - Get 20 for the price of 10
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We're looking for UGC creators to bring to life the experience of integrating Nikura’s pure and diverse essential oils into their self care routine. The campaign focuses on our 'Buy 10, Get 10' offer and includes a series of scenes demonstrating the oils’ versatility. We're aiming for content that feels genuine, highlighting real-life applications and the positive impact of our oils.
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Nikura offers a range of vegan and cruelty free essential oils, fragrance oils, and blends. The essential oils are 100% pure and natural. All of Nikura's oils have various applications, from aromatherapy to skincare to household chores.
Use the below as guidance but make it true to yourself and your style.
Hook VO: Give me a minute to tell you how to take your self-care routine to the next level.
Subtitle suggestion: Give me a minute to tell you how to take your self-care routine to the next level 🧖
Visual suggestion: The creator pushes in all of their essential oil bottles into the frame. Make sure to show as many bottles as possible.
Scene 1 VO: I’ve completely transformed my self-care Saturdays with Nikura’s 100% pure and natural essential oils. I start the evening by taking a long bath and mixing some of my favourite oils into the water.
Subtitle suggestion: 🌱 100% pure and natural essential oils Transform your self care routine 🛀
Visual suggestion: The creator prepares their spa experience, filling the bath, adding in oils and lighting candles.
Scene 2 VO: After bath it’s time for skincare. On days when my skin feels oily, I apply some diluted clary sage oil, while tea tree oil is amazing for breakouts.
Subtitle suggestion: Add diluted essential oils into your skincare routine 🫧
Visual suggestion: A montage of the creator’s skincare routine with essential oils.
Scene 3 VO: Then I take care of my hair. I apply rosemary oil, put my hair up in a bun and leave it in overnight for extra nourishment.
Subtitle suggestion: Great for hair health 💇♀️
Visual suggestion: A montage of the creator applying oil on their hair.
Scene 4 VO: The last step of my routine is to mix some bergamot and lavender oils with a carrier oil and apply it to my arms and legs to relax muscles.
Subtitle suggestion: Perfect for massages 💆♀️
Visual suggestion: A montage of the creator applying oils to their body.
Scene 5 VO: If you want to stock up on essential oils, go to Nikura’s website now and use their get 20 for the price of 10 deal. Thank me later!
Subtitle suggestion: Get 20 for the price of 10 💰
Visual suggestion: A final shot of the creator relaxing on a sofa after they’ve completed their self-care routine.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Aim for a clean and premium feel
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
- No blurry footage, not being able to see the product or you clearly
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