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Project Summary

Project Name
A day in the life Reel
Brand
kurk
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We'd like you to create 'A day in the life video'  showing your morning routine. Talk about 

finding kurk as a solution to your out-of-kilter inflammation. the video should

help people understand the signs of inflammation and offer this

easy-to-use, great-tasting supplement to help ease the symptoms.

Feel free to use cutaways as you talk about the supplement. show how

easy it is to use by adding a few drops to any drink. I would also love to see

you taking a sip.

Kurk sooothes inflammation which helps with:

✅Aches and pains

✅Chronic fatigue

✅Skin breakouts

✅Poor digestion

✅No energy

✅Aching Joints

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

What is Kurk?

Kurk is a natural curcumin supplement. Curcumin is the compound found in

turmeric that contains all the health benefits.

It's a natural pain reliever by soothing the root cause— inflammation.

Kurk has made a solution in liquid form that tastes delicious.

It comes in 3 delicious flavours, and is a Micelle formula which means that

it's absorbed fully in your body and 1000x times more potent than most

turmeric supplements and drinks.

Main Concept
Script/Description of Scenes

Suggested script - feel free to modify and use this as a guide. 

Suggested Video Script: Maintaining an Active Lifestyle with Kurk

[Opening Shot: A person in their 40s-60s, dressed casually, ready to start the day in a sunny, well-kept garden

Hook Option 1 (Voiceover):

Maintaining an active lifestyle as we age isn’t just a choice; it’s essential. For me, that means making sure I can keep doing the things I love—like gardening, walking, and enjoying the outdoors."

Hook Option 2

Start with the hook "I've been seeing people add these drops to their drinks all over my social media..." the go into so I had to give them a try...... and they fit into my morning routine perfectly.

Hook Option 3

Start with the hook "I've been seeing people add these drops to their drinks all over my social media..." the go into so I had to give them a try...... and they fit into my morning routine perfectly.

[Cut to: Person preparing a morning coffee in the kitchen.]

(Voiceover):

"Every morning starts the same way, with a couple of drops of Kurk in my morning coffee. It’s my little secret to soothing the general aches and pains that used to slow me down."

[Visual of Kurk being dropped into the coffee, then stirring.]

(Voiceover):

"Kurk isn’t just about relief, though; it’s about setting the tone for my day. It helps ease those morning stiffnesses, making it easier to move and stay active."

[Cut to: Person sitting in a peaceful part of the home, meditating.]

Voiceover

While I let Kurk work its magic, I take a few minutes to….enter something peaceful and aspirational here. It’s my moment of calm, to align my mind and body."

[Cut to: Person walking through a garden]

(Voiceover)

Then, it’s time for a brisk walk. It’s not just about exercise; it’s about soaking in the vitamin D, breathing fresh air, and keeping my body engaged

[Cut back to: Person back in the garden, tending to plants.]

(Voiceover):

With Kurk as part of my daily routine, I feel significantly better in my body. It’s like I’ve found the perfect partner to help maintain my love for life and keep me doing what I love.

[Closing Shot: Person smiling, looking satisfied and healthy, enjoying a beautiful day outside.]

Narrator (Voiceover):

With Kurk, I’m not just getting through my day; I’m making the most of every moment."

Additional information

We would like to request Mars on this project

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
kurk
Pronunciation
Kurk
Website
Social Media
Category
About

Welcome to Kurk. A supplement company that specialises in Curcumin- the powerful compound found in Turmeric that holds all the benefits. Kurk is founded by two friends who survived cancer. One is a medical doctor and the other is the owner of a prestigious Martial Arts gym in London. Both are wildly passionate about Curcumin and the benefits it contains. Kurk is a world-first formula, there's no other Curcumin supplement that is as effective, it has a unique Micelle structure that allows the compound to be fully digested in the digestive tract (Curcumin is known for its poor bioavailability), and its potency makes it the most effective supplement for pain relief, recovery, sleep, brain health and general wellness, its efficacy comes from the fact that the Curcumin addresses the root cause of all pain and discomfort in the body, this root cause is chronic inflammation. 

Kurk has been carefully designed to help us appeal to a wider audience and create

multiple category entry points – with this brand, we’re not just relevant to

people with chronic pain, we’re relevant to older millennials, holistic living

enthusiasts, life optimisers and gym fans as well as people managing pain.

Brand Guidelines

Tumeric co.

Your heights in a supplement sense

Athletic greens - again in a supplement sense

Tone of voice

Casual 

Competitors/similar brands

Tumeric co.

Your heights in a supplement sense

Athletic greens - again in a supplement sense

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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Submitted on:
July 18, 2024
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In Quality Check
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Submitted on:
July 18, 2024
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