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This project requires a physical product
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Messy Bun Product Review
Brand
Lullabellz
Brand
Website
Compensation for this project
$125
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We would like to create authentic, believable talking to camera product reviews of our messy bun. This simple to use, extremely easy product can give any bun a whole new lease of life, looking like you've just had your hair professionally styled in seconds The product is on a hair band style fitting, that you simply pop across an existing hair bun to look salon ready in an instant.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

https://www.lullabellz.com/products/large-premium-messy-bun-style-hair-scrunchie-hair-extensions?variant=44510888427795

Main Concept
Script/Description of Scenes

Please create a script that is natural and authentic to you! Start with an engaging hook and a strong CTA.

Please introduce the the product and brand talking to camera (not edited voice over) like you've just discovered it and have to share how great it is. 

Focus on the ways it can be used such as a quick fix for popping to the shops or out for meeting a friend for dinner and mention (and demonstrate) how easy and quick it is to use. 

Be authentic and use scenarios that you would use the product for. 

  • You must shoot against a neutral and clean background so the shot doesn't look distracting or detract from the product and tutorial.
  • If you have light hair, please wear darker clothing, if you have dark hair - please wear lighter clothing.
  • We will need to colour match you to ensure the colour is perfect for your existing hair.
  • Please do not use any other branded products in the video i.e. brushes, clips etc. You will be sent everything you need ahead of filming, including brushes, hair care etc. 

The goal of this content is so customers of a similar demographic to you can relate to the content and see how this might be a product they could benefit from.

Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Lullabellz
Pronunciation
Lu La Bellz
Social Media
Category
Beauty/Cosmetics
About

The UK's No. 1 online retailer and one-stop beauty destination for Premium Synthetic and Luxury Human clip-in Hair Extensions. From statement Power Ponies and Lace Front Wigs, to influencer-approved Braids and award winning Clip-ins that’ll have your Insta feeds double-tapping. With a vast array of fashion-forward styles, textures and lengths we've got the hairpiece to match. Curated with our glam girls in mind; we aim to inspire and empower females around the globe to express their style with our wide range of instant, transformational hairpieces without the price tag.

Brand Guidelines
Tone of voice

Authentic and completely natural for how the creator would usually speak in a positive manner.

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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