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Project Summary

Project Name
Voicemail Bloopers: Small Business Owner
Brand
bOnline
Brand
Website
Compensation for this project
$120
Duration
15-30 seconds
Format
Physical product
No

The Brief

Description

We are bOnline, the UK’s most awarded VoIP provider for small and growing businesses. We want to give small businesses a better digital communication product (VoIP) with a level of support that is traditionally only available to big companies. Upgrading to a digital phone line while getting fair and honest pricing is possible with us.

# Variations
1
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Creator should be using their mobile phone

Award-winning, 5-star rated and loved by its fast-growing small business customer community (+50K): bOnline has rapidly made a mark as a next-generation telco in the UK, focusing on providing small businesses what they want and need: high-quality, cost-effective business phone systems that are fast and friction-free to set up and use. bOnline UK's #1 business phone for growing businesses Simple, smart and affordable with instant setup & award-winning care - ideal for freelancers, startups & smal

Main Concept
Script/Description of Scenes

Voicemail Bloopers

VIDEO LENGTH: The video should be between 15-45 seconds. 

CUT LENGTHS: Up to 5 seconds

TARGET AUDIENCE: Freelancers, small business owners, startups (ideally we’d have male and female versions)

FORMATS: Portrait, Square (and 16:9 if possible)

SUMMARY: The objective of this creative is to create user-generated content that showcases the human side of small business owners by compiling voicemail messages and recording bloopers as people are trying to set up their answering machines. The content will be used as paid social ads directing people to consider buying a virtual number for their business. It could also be worth having a second execution that showcases the text-to-speech voicemail feature as the solution to some of these bloopers, so business owners can ‘choose their brand voice’ and don’t actually have to use their own voice if they don’t feel comfortable/can’t get it right.

Executions: Standard bloopers followed by them getting the final version correct 

Bloopers with text-to-speech as the solution

Additional information

2 variants - So basically same video, but a second variation includes examples with text-to-speech as the solution

there should be TWO total video ads

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
bOnline
Pronunciation
b Online
Social Media
Category
Software
About

VOIP BUSINESS PHONE SYSTEMS FOR SMALL BUSINESS HEROES

Easy, reliable and fairly priced VoIP phone systems

for freelancers, startups & growing small businesses.

bOnline is the UK's #1 VoIP business phone for small businesses. Start a 7-day Free Trial. 

2-min online setup with no card & no commitment required.

Brand Guidelines

Competitors - BT Business, XLN, Airlandline, RingCentral, Three Business, Circleloop.

Tone of voice

We're ...friendly...conversational...understanding.

We aren't......aloof... long-winded...presumptuous.

We’re down to earth and relate to small business owners on their level.

We use words like "You. Us. We. Together."

Tagline: VOIP for small business heroes

Core Brand Messages: 

Helping your small business succeed with VoIP needn't be a big ordeal.

  1. We make it so easy. Setup in 2 mins and so intuitive you’ll feel tech-savvy even if you’re not.
  2. It’s smart with you in mind. A smart system with 50+ features designed around your needs.
  3. You can rely on us. Award-winning support with rock-solid reliability that guarantees no downtime.
  4. Our prices are fair. Simple pricing with no surprises and a price match guarantee for peace of mind.

Other Content Examples:

A business phone line… only better!

Transform your business with powerful VoIP features so you can focus on your taking each day head-on.

Sound professional & win trust 

Build trust with a local search-friendly number and win more business by answering calls with a branded welcome greeting.

Never miss a call again 

Handle multiple calls at once with queues and hold music, and easily divert to voicemail or other numbers when you can’t answer.

Work from anywhere

Enjoy superb HD-quality calls on any device throughout the UK and while travelling without roaming or international costs. 

Give the heroe time off

Easily set closed hours and holiday dates so your business calls divert straight to voicemail or your team during personal time.

Grow with confidence

Scale easily by adding more numbers and team members and using call reports to better manage peak times, missed calls, etc.

Competitors/similar brands

Competitors - BT Business, XLN, Airlandline, RingCentral, Three Business, Circleloop.

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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