Day in the life concept - promoting slots game (real money)
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
The client is looking to promote the slot games section of their website. To showcase this, we're seeking a female creator to demonstrate their 'day in the life' - ending with how they choose to relax at the end of the day / stopped working. The slot game promoted is popular among female players on the site which is why we're seeking a gender specific creator. Game is listed below, is called Sweet Bonanza. Happy to create a demo account on Lottoland for the creator to use play funds to demonstrate gameplay.
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Lottoland offers online games for people, including lotto betting, casino slots and sports betting.
Hook:
“You need to see my favourite sugary-sweet slot game that I’ve started playing after work. This is the day in the life of a [OCCUPATION] and as you can imagine, unwinding at the end of the day, I like a fun slot to entertain myself.”
Followed by:
DITL - completely open to interpretation. Preferably in the daytime and involves going outdoors. But keep it short, up to 15 seconds, as the next 20+ seconds needs to show the product/game.
Showcasing product:
Log in to Lottoland and start playing the Sweet Bonanza game. Please show either a screen recording of the game being played or content shot in-person of the game being played. Ideally, capture the bonus feature round. This can only be achieved through the luck of the game - which is why we're happy to load demo funds onto the account for you to play!
Key messaging during slot gameplay;
"Sweet Bonanza can be played on Lottoland and the idea is to connect matching fruit symbols to win. Select your stake and spin the slot. The free spins feature is the best part of the game. Any winnings can be multiplied by up to 100x multiplier bombs, which could lead to some HUGE wins!"
End with CTA:
"If you're new to Lottoland and haven't played their slots yet, sign up today and when you stake £20 or more, you'll get 100 free spins on Big Bass Bonanza, with all winnings from the free spins yours to keep! You must be over 18 to play."
For messaging, please stick to the script. Avoid using any language that could be deemed to encourage gambling in anyway. The idea is to promote the game/website as fun, but without suggesting people WILL win, more than they COULD win.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Nine3 helps brands in gaming and travel achieve their customer acquisition goals!
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We like laid back content with a humorous tone, not too serious
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