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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Unboxing Video for be. Cocktails Taster Packs
Brand
Global Brands
Brand
be.
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

be. is our exciting new canned cocktail brand. Our enticing selection of 8.4% ABV signature canned cocktails, inspired by the finest experiences life has to offer, redefines affordable luxury.

Combining best-in-class spirits, juices, and ingredients with the convenience of bar-quality beverages delivered effortlessly to your home. 

For a limited time only, we are giving customers the chance to try our 3 flavours in one convenient taster pack, available to buy on our website www.becocktails.com . The pack is £9.99 including delivery.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Our be. cocktails taster pack includes 3 x luxury cocktails. Passion fruit martini, strawberry daiquiri and pina colada. They are available to buy from our website www.becocktails.com  for just £9.99 plus free delivery. When they’re gone, they’re gone!

Main Concept
Script/Description of Scenes

Please create a script that is natural and authentic to you! Please share with Twirl for approval ahead of filming.

KEY USPs:

  • affordable luxury cocktails
  • 8.4% ABV 
  • 3 flavours to try passion fruit martini, strawberry daiquiri and pina colada
  • nitro infused to allow you to serve a bar-quality cocktail from home. (foamy head when served is a USP so please show this) – serve with garnish to add extra bar quality feel. See images on Instagram for Inspo.
  • buy the be. cocktails taster pack online from www.becocktails.com
  • £9.99 plus free delivery with code BEFREESHIP
  • call to action ‘Find your time to be’ 

SCENES

We want to feature ‘time to be’ moments, whether that is a girl's night, a date night with a partner, or simply having an hour at the end of the day to watch a favourite show!

Additional information

DO:

  • Must be over 25+ 
  • Please show foamy head on cocktail (if this doesn't work for any reason, please let us know). 
  • Please always write be. in lower case with the full stop.
  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Global Brands
Pronunciation
Social Media
Category
About

We are Global Brands; we are the UK’s leading independent drinks expert and the creator of a range of great-tasting alcoholic and non-alcoholic drinks. Not heard of Global Brands? Don’t worry we bet you’ve heard of the brands that fall under the Global Brands name including VK, Hooch, Reef, All Shook up and Shake Baby Shake to name a few!

We aim to enhance moments one drink at a time, no matter where you are or who you’re with. 

It's more than just a drink to us.

Brand Guidelines

Please see brief for this info.

Tone of voice

Our brands all have their own unique tone of voice. 

Competitors/similar brands

Please see brief for this info.

Details on brand
Name
be.
Social Media
Category
Food/Beverage
About
In a world full of complications, sometimes you just want to be. Our enticing selection of 8.4% ABV signature canned cocktails, inspired by the finest experiences life has to offer, redefines affordable luxury. Combining best-in-class spirits, juices, and ingredients with the convenience of bar-quality beverages delivered effortlessly to your home. Savour the taste with our carefully crafted liquids, allowing you to spend less time preparing cocktails and more time to be.
Brand Guidelines
Strawberry Daiquiri, Passion Fruit Martini and Pina Colada should all feature a foamy head to the cocktail when served due to the nitro infusion which is one of our USPs. Please make us aware if there are any faults with this when creating content. Do not shake the cans.
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

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