Dynamic face to camera testimonial about TourRadars organised adventures.
Key value takeaway:
I feel safe to book my next solo adventure with TourRadar.
Insights:
In the US we have seen Travel Hack be the top performing UGC hook so far. We know the format of the original brief worked well including image pop up, and we have adapted for solo travel including a UGC video pop up.
Visuals:
Ideally wearing same outfit in the same location.
Script:
"I’ve discovered the ultimate travel hack for travelling solo and now they're offering $50 off. TourRadar’s organized adventures take the stress out of planning solo adventures."
with the headline caption being:
Ultimate track hack: TourRadars organized adventures now $50 off
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Growth Marketing Agency