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Project Summary

Project Name
This is going to save you 8 days this year!- Total Adblock App - Tiktok Videos - v2
Brand
Total Security
Brand
Total Adblock
Compensation for this project
$120
Duration
30-60 seconds
Format
Physical product
No

The Brief

Description

We are looking to run some Tiktok ads about our product Total Adblock.

This App allows you to block ads while browsing the internet, streaming videos and online shopping 

It's available for just $1.99

Ideally we are looking for UGC content like ones linked below but with creators to have their own spin on them

We will be using these ads for marketing purposes

If the creators would like to have access to the app to show on screen, we will share the test account below to gain access to the premium version of the app.

Please let us know if you have a second phone that can be used to show the phone in hand showing the app!

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

Benefits and additional information about the app can be found at https://www.totaladblock.com/ 

Physical Product would be there phone displaying the app with the logins from the original description

Main Concept
Script/Description of Scenes

{Holding Total Adblock App to screen}

Just try it, That’s all I’m going to say 

And once you try it, you’ll understand why this such an essential part of my life right now 

{Scrolling on phone}

Do you know how much time you waste every day by consuming ads? 

You probably don’t know. On average it’s over 4 hours a week. That’s over 208 hours this year. 

{Holding Total Adblock App to screen}

So just try Total Adblock, it’s only 1.99, and it’s going to save you 8 days this year! 

It blocks all ads while surfing the internet, watching streaming services or shopping online

{Turn on Total Adblock on your phone}

And the best bit, it’s convenience, just turn it on, and off you go. 

It’s the best product that Total Adbloack have released in recent times and it tops all of the alternatives that I’ve tried

Just try it and I think once you try it you’ll understand why this such an essential part of my life right now

---

VISUAL GUIDE - similar to Inspo links, but be creative!

Additional information

Please try and keep branding out of the video. Do not mention big brands like Netflix or Youtube but please refer to them as "streaming services".

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Total Security
Pronunciation
Social Media
Category
Software
About

We strive to provide round-the-clock, efficient protection for our users against viruses and malware. We also believe that intrusive ads are annoying & frustrating, so our Total Adblock software is designed to get rid of all these ads for good.

Brand Guidelines

Competitors: Norton, McAfee, Avira, Inspiration: HiSmile (like their videos), Google Chrome

Tone of voice

Professional but engaging, not opposed to using humour in the content that is created

Competitors/similar brands

Competitors: Norton, McAfee, Avira, Inspiration: HiSmile (like their videos), Google Chrome

Details on brand
Name
Total Adblock
Social Media
Category
About
Surf The Web in Peace without Ads Experience a cleaner browsing experience by blocking annoying ads. Block Ads. Browse Better
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
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