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Project Summary

Project Name
UGC Video For xNARA (Hair Fall)
Brand
xNARA
Brand
Website
Compensation for this project
$140
Duration
Longer than 60 seconds
Format
Physical product
Yes

The Brief

Description

Casual comical customer showcase, where the customer will share their experience before and after using xNARA. Will need all the raw footage as well. Content should be engaging and interactive. It should feel like an honest review that can influence people struggling with the same issue to make purchasing decision. Please add photographs of before and after hair fall. Some shots of crazy hair fall and then reduced hairfall.

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

xNARA is a company that is reinventing supplements through personalization. 

Supplements don’t work unless they’re personalized because everyone is different – this scientifically. 

accurate statement – is what lead us to create Complements.

Complements are personalized supplements, made to perfection for you based a thorough. 

understanding of your lifestyle, goals, biology and overall health. 

They’re curated and selected from 165 highly-active, highly-potent Swiss-sourced ingredients –

concentrated vitamins and minerals, amino acids, pro and prebiotics, bio active compounds, and food 

and herbal extracts – made exactly for you with the right dosage – so that your body truly feels an 

impact and does not feel the opposite. 

It’s a product that gets designed differently each time for every single customer based on everything. 

they need – 2 sachets once a day, every day – to supercharge your overall health and maximize your 

wellbeing. 

We take the guesswork out of it, rather than a full cupboard of pills its two sachets daily, and you. 

don’t have to spend hundreds or thousands of dollars buying dozens of ingredients, just rely on 

Complements for a fraction of the cost.

Main Concept
Script/Description of Scenes

Please come up with a hook that is authentic and natural to you!

[Scene: Sitting on a park bench, holding xNARA Complements]  

Customer (Alex): Hey, everyone! I'm Alex, and I'm here to talk about my journey with hair fall and how xNARA Complements came to my rescue!

[Scene: Alex touching his itchy and flaky skin]  

Alex (Voiceover): Hair fall – not the most pleasant condition. It's like there are more hair all around me or on the floor than on my head, and it's just no fun at all.  

[Scene: Alex showing affected areas on scalp, lower back, and face]  

Alex (Voiceover): I usually avoid brushing my hair for days! If I frequently brush’em oh, there might be nothing left!  

[Scene: Alex trying various topical creams]  

Alex (Voiceover): I've tried all sorts of supplements, oils and remedies but they were like, "Nope, not gonna work today! 

[Scene: Alex holding xNARA Complements]  

Alex: (Authentic) But then, xNARA Complements stepped in like a hero!  

[Scene: Alex feeling relieved]  

Alex: (Voiceover) The hair fall actually reduced, and now I am not fearful of styling my hair at all!  

[Scene: Alex admiring himself in the mirror]   

Alex: (Authentic) I can't help but admire my spectacular results in the mirror every day!  

[Scene: Alex feeling rejuvenated]  

Alex: (Voiceover) It's like I've been reborn with this refreshing look, and man, does it feel amazing!  

[Closing Scene]  

Alex: (Holding xNARA Complements) So, if you’re dealing with dull, dry hair or hair fall with a reason you can’t pinpoint too, give xNARA Complements a shot. It’s been a game-changer for me, and it might just be the answer you’ve been looking for!  

[End Screen]

Note: Script is a guide, not to be followed word-for-word.

Can you please add  product shots (unboxing, product consumption (take a glass of water and pour the green sachet in it, stir and drink. Then take another glass of water, empty the white sachet, stir and drink - use the sachet side where it says nutrients and/or probiotics not the empty side)

Additional information

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without!
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
xNARA
Pronunciation
ex nara
Social Media
Category
Health/Wellness
About

xNARA is a health and wellness company that pioneers in the realm of personalized supplementation. It is dedicated to empowering individuals to optimize their health and upgrade their lifestyle by providing personalized, science-backed dietary supplements.

Through an Intelligent Assessment tool, xNARA identifies individual health needs, dietary preferences, and lifestyle habits. This data is then used to formulate xNARA Complements, bespoke supplement sachets tailored to the unique nutritional profile of each individual.

xNARA sources more than 125 potent ingredients from the pristine environments of Switzerland. This reflects their commitment to high-quality, traceable ingredients and sustainable practices. xNARA's mission is to make nutrition personal, as it firmly believes that one-size-fits-all doesn't apply when it comes to health and well-being.

The core values of xNARA revolve around personalization, scientific rigour, sustainability, and transparency. They are dedicated to providing personalized care, using cutting-edge science and technology, reducing environmental footprint and maintaining an open dialogue with their community. The ultimate goal of xNARA is to empower everyone to achieve their unique path to better health.

always write xNARA in this style

dont:

We call our products Complements - do not use Supplements, 

Complements = Personalized Supplements.

Brand Guidelines

https://www.viome.com/

https://www.innosupps.com/

https://traya.health/.

https://thegoodbug.com/

Tone of voice

xNARA aims for a professional yet approachable communication style. It emphasizes clarity, accessibility, and transparency, ensuring the information is digestible for a wide audience. It may also incorporate a sense of inspiration and empowerment, given its mission to guide individuals towards personalized health. Although xNARA’s discourse is primarily science-based, it avoids overly technical jargon to foster a better understanding of its products and philosophy. The brand tone remains engaging and positive.

Competitors/similar brands

https://www.viome.com/

https://www.innosupps.com/

https://traya.health/.

https://thegoodbug.com/

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
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