This project requires a physical product
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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
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*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
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Project Summary

Project Name
Natch UGC 1
Brand
Natch Labs GmbH
Brand
Website
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
Yes

The Brief

Description

Natch is a healthy alternative to your ordinary toothpaste. It is all natural all vegan toothpaste tablets. No harsh chemicals, no water with preservatives added, and no plastic tubs that harm the environment.  How you use it? you simply chew and brush. You don't even need water. And the best past is, you can swallow it!

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about
Main Concept
Script/Description of Scenes

Hook

Fang in deinem Badezimmer an und sprich in die Kamera: "DAS ist Zahnpasta!” (halte den Tab, die Produkte  ist an der Seite sichtbar)

Script

"Als ich das erste Mal diese Natch Zahnpasta-Tabletten ausprobierte, hat sich meine Mundpflege-Routine für immer verändert. Man kaut die Tablette und putzt dann ganz einfach wie immer..." (Schnitt zu dir, wie du den Tab kaust und putzt) "...und das Beste daran ist, dass du das von überall aus tun kannst!"

(Schnitt zu dir, wie du im Wald spazieren gehst und dir die Zähne putzt) "sogar in der Natur!" (Du gehst weiter in der Natur spazieren und sprichst mit der Kamera) "Alles vegan, ohne künstliche Inhaltsstoffe, und das Beste - keine Plastiktuben!"

(Schnitt zurück in dein Badezimmer) "Natch hat vier verschiedenen Zahnpasta Formeln, jede mit einzigartigen Eigenschaften für deine Mundgesundheit. Alle Zutaten kommen von Mutter Natur.

CTA

Probiers doch einfach mal aus und denk daran - deine Gesundheit beginnt in deinem Mund."

Additional information
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
Natch Labs GmbH
Pronunciation
netch
Social Media
Category
Health/Wellness
About

We are Natch from Berlin and have reinvented toothpaste. Sustainable and super tasty, Natch combines the superpowers of Mother Nature in a compact toothpaste tablet, free from harsh ingredients and plastic packaging. Our goal is to inspire you to live a healthy and sustainable lifestyle.

Brand Guidelines
Tone of voice

Friendly

Competitors/similar brands
Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
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File 1

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