We're looking for a mature woman to share her personal journey to finding relief from dry skin.
See link to brief: https://docs.google.com/document/d/1ibwAv5t-SW7nTzV9bpsB8xIwUSEIIcUlTxQAQXHlUpU/edit?usp=sharing
In your application, please share any relevant story / experience with dry skin.
See brief here: https://docs.google.com/document/d/1ibwAv5t-SW7nTzV9bpsB8xIwUSEIIcUlTxQAQXHlUpU/edit?usp=sharing
Hook 1 (main)
[A mature woman looking at her skin in the mirror with a troubled expression.]
Character: "I never thought I'd find relief from my dry, itchy skin, until I discovered something remarkable."
3 Ways Product Works (Scene 2):
[Character using the Global Cream, focusing on texture and application.]
Character: "Bam & Boo's Global Cream works in three ways – it hydrates deeply, soothes irritation, and nourishes my skin with natural ingredients."
Agitate (Scene 3):
[Flashbacks of the character’s struggles with various ineffective moisturizers.]
Character: "Before this, I was constantly switching creams. Nothing seemed to work. My skin was always tight and uncomfortable."
Problem Amplification (Scene 4):
[Showing the character feeling self-conscious and avoiding social interactions due to her skin condition.]
Character: "It wasn’t just discomfort; it affected my confidence, my social life. I felt helpless."
Product Introduction (Scene 5):
[Revealing the Bam & Boo Global Cream with a sense of hope.]
Character: "Then, I found Bam & Boo’s Global Cream. A friend recommended it, and I was intrigued by its natural formula."
Benefits (Scene 6):
[Close-ups of the cream’s rich ingredients and the skin absorbing it.]
Character: "Its blend of Algae, essential oils, and hydrating agents was exactly what my skin needed."
Outcome - Transformation (Scene 7):
[The character joyfully engaging in activities, her skin visibly improved and glowing.]
Character: "The transformation was incredible. My skin felt reborn – hydrated, smooth, and I finally felt like myself again."
Offer (Scene 8):
[The character confidently recommending the product, with a call-to-action.]
Character: "If you’re struggling with dry, itchy skin, give Bam & Boo’s Global Cream a try. It's not just a cream; it's a new beginning for your skin."
Notes: No messy background. Keep the setting premium, it doesn't need to be in a bathroom setting. Close-ups are ideal. We are a premium product so our goal is to keep things clean as possible.
DO
DON'T
Hook 2
[The character examining her dry, itchy skin closely in the mirror, a look of dismay on her face.]
Character: "I looked in the mirror and hardly recognized myself. My skin was dry, itchy, and nothing I tried seemed to help."
Clean beauty brand from the Azores. Beauty rituals created by elements with pure origins from trusted sources known to you. Science-backed and curated by one of the world’s most far-flung archipelagos to make you feel more grounded every day. To let humans live in harmony with nature’s cycle, by nourishing their bodies and minds through the seasons with only what is good for them and the planet.
Mádara (www.madaracosmetics.com)
Rowse (www.rowse.co)
Murrē (www.murreskincare.com)
Salt & Stone (www.saltandstone.com)
Seed (www.seed.com)
Practical minimal
Naturally lively
Soulful intimate
Mádara (www.madaracosmetics.com)
Rowse (www.rowse.co)
Murrē (www.murreskincare.com)
Salt & Stone (www.saltandstone.com)
Seed (www.seed.com)