Educational Demo on using Femvaults for your Pelvic floor muscles
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
CONCEPT: Physiotherapist explaining what your Pelvic floor muscles are and how to use Femvaults
This is not typical UGC, you're acting like an authority figure - The background of this video ad should be some sort of lab or doctors office as it is a authority driven ad. Refer to the first video inspo.
The creator should be 30+ and a female, preferably a mum and should be wearing some sort of lab coat or doctors uniform in the video ad. (We'll provide this if you don't have one)
The creator will use a prompt of a pelvic floor model (which I will also send as well as the product) to explain how the pelvic floor muscles work in the first few seconds of the video.
The creator will follow a script which I have outlined so they can talk with confidence. The creator can alter the wording of the script which sounds best for them to speak as long as the main point of the line is hit.
The creator will also demonstrate how to use the product we are promoting (Femvaults) which is a pelvic floor exerciser used to assist woman with their kegel exercises.
I have included a video of the Femvaults Youtube channel of a past customer correctly using the product which you can follow. You can also visit our website and read about our exerciser as it has instructions there on how to use it. Here is the script for the video ad. I have linked it to a google doc as it is easier this way to communicate. https://docs.google.com/document/d/1z5l2WqA9fr7WCI--dEsfLIxyzSqR_BgalPFh0bkZYBA/edit?usp=sharing
APPLICATION TIP: Ideally you have an office space or large clean open area where you can film. Can creators attach a photo of the background of the physio office or some sort of lab to see where they will be recording if they get the gig ? Thanks
Note: Product needs to be returned when video is complete
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https://femvaults.com/products/femvaults-pelvic-floor-exerciser?variant=40780203786375
The product is a new pelvic floor exerciser using to apply resistance to your pelvic flor muscles externally by placing the exerciser in between your legs just below your bottom and executing the movement a shown in the video inspo sections.
Refer to this document for ease: https://docs.google.com/document/d/1z5l2WqA9fr7WCI--dEsfLIxyzSqR_BgalPFh0bkZYBA/edit?usp=sharing
(encouraged to film each scene individually for ease, making sure not to move your camera so the video can be edited together in a seamless way)
These are your Pelvic floor muscles
[Physiotherapist in a lab/physio office pointing at the pelvic floor muscles on the model]
(https://www.youtube.com/watch?v=Wjb20SXIvA4&t=308s) - skip to 1:44 to see how this physio explained where the pelvic floor is
They act as a hammock which carry your reproductive organs up
[Physiotherapist holding Pelvic floor model in hand while doing hand gestures]
However, after giving birth, these muscles weaken, which ends up causing prolapse for 1 in 2 woman
[Physiotherapist showing Pelvic floor again with hand gestures]
The bad news is that your Pelvic floor muscles only gets worse as you age
[Physiotherapist putting the model down with hand gestures]
Which leads to worsened bladder leaks
[Physiotherapist talking to the camera]
As well as a developing prolapse which can become irreversible if left untreated for too long
[Physiotherapist talking to the camera with hand gestures]
The good news is you can do something about it
[Physiotherapist talking to the camera pointing at you]
Kegels are a good way to strengthen your Pelvic floor
[Physiotherapist doing kegels lying on back while talking ]
(https://www.youtube.com/watch?v=NKl8ImI3OVE&t=287s ) - skim video to get an idea on how to do kegels on your back
However only 1 in 2 woman can do them without any assistance
[Physiotherapist talking to the camera with finger gestures]
And doing them incorrectly can actually worsen your problem
[Physiotherapist doing kegels incorrectly by raising eyebrows]
Which is why we created Femvaults
[Physiotherapist showing off Femvaults]
A Pelvic floor exerciser which acts as weights for your Pelvic floor
[Physiotherapist using Femvaults]
Making kegels feel a lot more tangible and effective
[Physiotherapist using Femvaults]
Putting a stop to incontinence & prolapse for good!
[Physiotherapist talking to the camera]
See results in as little as 3 weeks after daily use
[Physiotherapist using Femvaults]
You can try Femvaults risk free for half price if you purchase today. So don't wait until it's too late!
[Physiotherapist showing off Femvaults]
You don't need to be a physiotherapist to apply! Ideally you are passionate about womens health and can bring this video to life in an authentic and educational way.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without!
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use CapCut or similar.
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We sell pelvic floor exercisers.
We will need the product returned.
Casual/ Professional as I want UGC ads based of a actor physio explaining the anatomy of a Pelvic floor as well as demonstrating how to use the product she "invented"
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