National Ice Cream Day
Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
To celebrate National Ice Cream Day on Sunday 21st July, we want you to create a video showcasing that we offer Ben & Jerry's Ice cream when ordering a Papa Johns.
TIP: Share your concept idea and confirm you're able to deliver by this Thursday
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We would like you to order your favourite pizza and sides, but hero the fact that to celebrate National Ice Cream Day, you can order 2 x 100ml pots for just £4.50! (this is a £2 saving).
Whether you cannot be bothered to cook or are having friends round, ordering a Papa Johns with Ben & Jerrys ice cream is the perfect all-round treat. We want you to showcase ordering your food via the app or online, recieving it and then showcasing both the pizza/sides AND. Ice Cream. it is very important to hero the ice cream tubs in the video, as this whole piece of content is for National Ice Cream Day. Ice Cream is the perfect dessert to round off a great tasting pizza, perfect to share once you have finished your meal and are ready to watch a movie or your favourite tv show etc etc.
Guidelines
- cannot show or talk about anyone under the age of 18
- Papa Johns does NOT have an apostrophe in, this is against our brand guidelines
- clearly show branding of Ben & Jerrys pots, not just top down
- Do talk about the flavours of ice cream you have ordered
Please note we need you to be able to deliver the content no later than Thursday 18th July.
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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Pizza Hut
Dominos
We want your content to be fun and engaging, pizza makes everyone happy after all!
Pizza Hut
Dominos
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