This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
Thanks for confirming! We'll let the brand know that you have received their product(s) and are now ready to make their content.
Oops! Something went wrong while submitting the form.
This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
Track Shipment
Thanks for confirming! We'll let the brand know that you have received their product(s) and are now ready to make their content.
Oops! Something went wrong while submitting the form.
You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
Your shipping address
Not correct?
Edit address here
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
Yay!
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Oops! Something went wrong while submitting the form.
You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
Edit Address
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Yay!
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Oops! Something went wrong while submitting the form.

Project Summary

Project Name
Energy Sketch
Brand
HOLY Energy GmbH
Brand
Website
Compensation for this project
$115
Duration
30-60 seconds
Format
Physical product
Yes

The Brief

Description

We'd like a fast cut unboxing style videos for paid ads. 

The products are as follows: HOLY Energy Starter Set

Videos should communicate the benefits of HOLY (education) and highlight the discount we have on the HOLY starter packs. (full scripts provided below)

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

HOLY Energy® is your tasty and healthier alternative to conventional energy drinks - without sugar, without taurine and without artificial flavourings.

HOLY Energy® offers you a fruity, intense flavour paired with a long-lasting energy boost thanks to NewCaff® and many other functional ingredients. And with less than 20 calories per serving.

The starter set contains 7 fruity, delicious flavours + a free shaker

For more product info check out our slide deck: https://www.canva.com/design/DAF65Uve9VI/672PWyECoE2DL_eGl3-v0Q/edit 

Main Concept
Script/Description of Scenes

✅ All angles must include: “Use code HOLY to save £5” as a caption for ****the first 2-3s of the video.

✅ You're encouraged to take creative liberty while sticking to the key points / theme of the script.

✅ This is a sketch so feel free to play both characters. 

Inspo: https://fb.me/1WetHcmBBUzGqK7 

Hook: (1st person) What are you drinking?

Education:

(2nd person) Errm… an energy drink!

(1st person - disgusted) Why are you drinking that?? 

(2nd person - confused) To wake up and because it tastes good  

(1st person) - side eye

(2nd person) - okay I drink it to wake up not because of the flavour…

Come on! You are also drinking one

(1st person) Yes, but I can drink mine with a clear conscience - this is HOLY Energy!

(2nd person) Why is that better than mine?

(1st person - speaking fast) There is no sugar or artificial ingredients. The caffeine boost from green tea extract is a lot smoother and with the NewCaff formula the boost lasts for longer. It tastes 1000x better and one portion costs half of what it would cost in a supermarket and…

(2nd person - interrupting) Ok ok ok I also want it! How do I get it?

(1 person) Click on the link to get a starter set with the 7 best selling flavours x2 and a shaker

CTA:

Use code HOLY to save £5 on your order

Additional information

AD SPECS: 

  • Duration: 30 - 45 Seconds
  • Aspect Ratio: 9:16 // 1:1
  • Show product in use: i.e. how you mix a HOLY (powder in the shaker, add water + ice cubes, shake & drink)
  • Clearly visible captions that fit within META borders. Here is an example of best practice: https://www.instagram.com/p/C1ms33sgMQy/#advertiser  
  • HOLY must be in CAPS ‼️
  • Non-copyrighted music (catchy and upbeat) Available here: https://artlist.io/royalty-free-music 
  • Ensure you remove the sachets from the box to present the branding / characters on the sachets ‼️
  • Feel free to use reviews from this folder https://drive.google.com/drive/folders/15nMptvtvDm5QEqkwjbZ8zXH-62dxPnAo    
  • Use both Starred reviews & DM screenshots

Please submit files as follows:

  • Final edit (music & subtitles)
  • Raw (no music or subtitles)

Each video should end with a fade out to (at least) 2s black screen

Get creative: add your own spin to the angles. Whether that is scripting adjustments or creative shots.

Pixelate any other drinks you show

Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
HOLY Energy GmbH
Pronunciation
HO LEE
Social Media
Category
About

We're here to revolutionise the soft drink industry!

HOLY contains zero sugar & less than 20 Kcal per serving. 100% natural fruit flavours and colours - without any questionable ingredients like taurine! We've also thrown in a bunch of vitamins and nootropics to improve concentration and performance

Brand Guidelines

Sneak are our main competitors in the UK 

Tone of voice

Casual, funny, high energy

Competitors/similar brands

Sneak are our main competitors in the UK 

Details on brand
Name
Website
Social Media
Category
About
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

Your content

Your uploads

You have no content submitted yet.

Upload new content

When you have new content ready, please upload it here. Please make sure to follow the brief and upload all necessary files.
The raw edit without text and music overlays
The final (edited) file version
All required formats

File 1

Select the type of asset
Select the format
Yay!
Your content was submitted! The Twirl team will cross-check your content and, if ready, deliver it to the brand. The brand may ask for revisions before your project is marked as completed.

Please note: It may take up to 10 min until your assets are shown here.
Upload more content
Oops! Something went wrong while submitting the form.
You have applied, and the brand is currently reviewing all applications. If successful, we'll reach out with next steps soon!
This is some text inside of a div block.
This project has been archived. Discover and apply for more available UGC jobs!
This is some text inside of a div block.