V2 Skit-style - Scribe For IT Roles
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
We’re looking for you to create a TikTok-style video less than 60 seconds in length that show you using Scribe to solve a problem or in a scenario. We’re looking for your videos to have:
- Scroll-stopping hooks
- Lots of cuts & editing to keep viewers engaged
- High-quality footage of you using Scribe to make a step-by-step guide
Our team created 1 viral video with over 1M views (check it out here). Our goal is for you to make more videos like this that advertise Scribe to audiences we’re most interested in.
For this specific brief - we want to explain how using Scribe can make the job of someone working in an IT role a lot easier. Please stick to the script as much as possible, but feel free to tweak if needed and bring it alive/make it visually engaging through interesting editing.
Your video must follow this script as much as possible, but feel free to make some creative tweaks where it feels appropriate to you:
NOTE: Ideally you can turnaround within 3-5 days of being selected, as the brief is fully fledged.
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Scribe is an award-winning Chrome extension used by over 1,000,000+ people that auto-generates step-by-step guides with automatic screenshots and text instructions by capturing your screen while you click and type (www.scribehow.com)
Hook Script:
"As someone who works in IT, my biggest responsibilities include..
- Helping clients troubleshoot whats wrong
- Helping to fix it
- Provide training on new software or equipment
It can be really hard work! But i’ve just found this tool that helps me do all three.."
Visuals:
- Text overlay - 'You work in IT'
- Talk to camera, as if talking directly to the user, keep it as real and as conversational as possible, feel free to pick up your phone and move the camera around
- Clear, level audio
- Add some headphones with a mic if possible, or something that makes reference to an IT support role job. Even better if you can film this in an actual office environment.
Middle/Demo Script:
"It’s called Scribe, and it makes explaining instructions to clients so much easier!
It captures your process and automatically generates it as a step-by-step guide so that you, and your team, can access and share it with customers whenever they need help with that specific topic.
I’ve used it to explain how to download software, run updates, connect to VPNs.. honestly, it can explain pretty much anything!
The best thing is I don’t have to spend hours trying to explain things over web chat anymore, and clients find it much easier to understand what i’m telling them to do - it’s a win win!"
Visuals (its important here to show why Scribe is so great. Demo the product, make it easy to follow along, show just how easy it is to create and share a Scribe):
Point to a Scribe logo on the Screen as you say 'its called Scribe'
a) show a completed Scribe https://scribehow.com/shared/HowtoReverttoanEarlierVersion__HpIj5BsiRm-2MMNuGcIOcQ?referrer=community
b) Show yourself sharing a Scribe
c) as you talk thorough the Script - show the main headings of these Scribes:
Download software:
Run Updates: https://scribehow.com/shared/HowtoupdateSlacksX0lD2yzSoa5MXajhbkYUA?referrer=community
Troubleshoot connection issues: https://scribehow.com/shared/HowtofindtheIDofaChromeExtension__YBnoOX-tQGCIFhd8UNokRQ?referrer=community
CTA:
"Go to Scribehow.com now and sign up to get started"
[show scribehow.com on screen as text overlay as you read the CTA]
- [ ] Use the provided audiovisual script above
- [ ] Script format: each video must be in this format
- Hook: Present a problem that you/your audience have that can be easily solved with Scribe.
- Demonstration: Demonstrate what a Scribe looks like.
- Call to action: Emphasize Scribe as the solution to the problem you presented. Direct viewers to install Scribe.
- [ ] Length: No longer than 60 seconds.
- [ ] Music if used
- ] Pre-cleared sounds only: any music used must be authorized for commercial use. Check here for [pre-cleared music.
- [ ] Provide Scribe with video files with and without music
- [ ] Hook: captivating, scroll-stopping opener. Please include your face in the first few
frames.
- [ ] Call to action: must be included at the end of the video. Please use the CTAs provided in the Script.
- [ ] Videography:
- [ ] Clear shots of Scribe in use that are easy to read.
- [ ] Multiple angles & cuts to keep viewers engaged
- [ ] High-quality footage with good lighting
- [ ] Keep all on-screen text in the ‘safe zone’ (220px from the top and 420 px from the bottom )
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Scribe is an award-winning Chrome extension used by over 1,000,000+ people that auto-generates step-by-step guides with screenshots and text instructions by recording your screen while you click and type, meaning you can create easy to follow guides in minutes, not hours.
Zapier, Motion, Asana, Monday, Click Up
Casual, Friendly, Approachable, Inclusive, Informative
Zapier, Motion, Asana, Monday, Click Up
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