Edmunds makes the best gift
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Thanks for confirming! We'll now reach out with next steps, so you can start creating content soon!
Project Summary
The Brief
Highlight the joy of gifting with Edmunds cocktails. Capture live reactions and taste tests of our award-winning cocktails, including the Espresso Martini and Passionfruit Martini. Show how Edmunds makes for an exceptional and delightful gift. Consider showcasing genuine reactions and the excitement of unboxing an Edmunds gift box. Capture the joy of receiving and tasting Edmunds cocktails, similar to popular unboxing and reaction videos.
Ideally we want a creator who creates high quality creative to reflect the premium nature of the brand. Edmunds target audience definitely veers towards men but we would like to see girls getting involved too.
Of course it goes without saying Edmunds is alcoholic, so all creators must be over 18!
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Edmunds offers a range of meticulously crafted, ready-to-drink cocktails. Each cocktail is expertly blended using premium spirits, hand-selected ingredients, and a dash of creativity. Whether you're seeking a classic Old Fashioned or an innovative twist on a contemporary favourite, Edmunds delivers a convenient and luxurious cocktail experience for every occasion.
Options:
1-litre bottles: Perfect for large events and free-pouring drinks.
100ml single-serve minis: Ideal for mixing and matching or trying lots of new flavours. Create a bespoke box of 6 flavours to suit your guests' tastes.
Please create a script/storyboard that's authentic and natural to you!! Must share with Twirl before filming.
Remember to carefully read the instructions in the cocktail booklet!! Any incorrect filming may incur a re-shoot. All recipes also come with garnishes so you don't need to purchase anything extra on your side.
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Key Messaging:
"Listen up - let me put you onto a gift that will be a hit every single time"
“A gift that actually feels personal & with cocktails you’ll actually want to drink”
Perfect Gift for Any Occasion: Edmunds cocktails make a thoughtful and elegant gift.
Award-Winning Flavors: Highlight the award-winning Espresso Martini and Passionfruit Martini.
Genuine Reactions: Capture live reactions to the unboxing and tasting experience.
Luxurious and Convenient: Enjoy bar-quality cocktails at home with ease.
Customisable Gift Options: Mix and match flavours to create a personalised gift.
Complete Experience: Each cocktail comes with garnish for the full experience.
Setting: Show the unboxing and tasting of Edmunds cocktails in a homey setting - kitchen or dining room
Visuals: Capture the excitement of receiving the gift, the detail of the packaging, and the enjoyment of tasting the cocktails.
Tone: Keep the tone joyful, celebratory, and sincere. Emphasise the specialness of gifting Edmunds cocktails.
Call to Action: Encourage viewers to consider Edmunds for their next gift-giving occasion.
Here's how it will arrive: https://drive.google.com/drive/folders/153RwtUGWZVOwv74fNNnT32yNda_LC3yg?usp=sharing
DO
- Please film in natural bright light
- Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
- Keep it lively and energetic - we want to encourage the audience!
- Shoot high-res
- Submit all formats after sign off
DON'T
- Don't sound like you're reading off a script
- Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.
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We help scale D2C brands. Threesixty is a leading e-commerce agency that partners with market-defining brands. We focus on consumer brands and technology companies building innovative DTC products with a unique point of difference in the market. Our team is engineered to adapt to each stage of our partner’s journey, delivering bespoke roadmaps and solutions for their business needs.
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