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This project requires a physical product
Product(s) will be shipped out to you soon or are on their way. Products received?
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Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required number of videos within 5 days of receiving the product (if any*).
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You have been selected for this project!
Congratulations, you've been selected for this project! 🎉

Confirm that you have thoroughly read through the brief and are happy to fulfill it. By confirming, you also agree to complete and submit the required content within 5 days of receiving the product (if any*).
Your shipping address
*Delivery can take up to 10 days. Please consider your availability before you agree to this project.
Edit Address
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Project Summary

Project Name
MatesPlace App Subscription
Brand
303 London
Brand
MatesPlace
Compensation for this project
$125
Duration
15-30 seconds
Format
Physical product
No

The Brief

Description

We would like to make some social first videos to advertise our new Premium Subscription on MatesPlace!

# Variations
Additional Variations
Ad specs
Story
Square
16:9
4:5
Product / Service you'll be talking about

We'd like a video explaining the benefits you get with MatesPlace Premium.

Boost your application by pitching your ideas in your comment. 

Main Concept
Script/Description of Scenes

Please create a script/storyboard that is natural and authentic to you! If selected, please share the script/storyboard with Twirl ahead of filming.

​The main goal of the ad is to highlight the features you get with Premium version of the app:

Start with a really strong hook -Please be as creative as possible and come up with your unique way of bringing this video to life!

BODY: (key points to include)

  • With the Free + premium version you can.. post a place, search all places and see your friends on the app.
  • With the Premium version you unlock the ability to see who your mutual friends are, view new places, see who has liked your place, send unlimited messages to people and filter through places. I will attach a graphic of this to make it simpler to understand.

(Can also refer to this comparison) 

End with a CTA

Additional information

Ideally you have a second phone to feature the app on, but not a must, if so, use green screen

text MUST be in the centre of the video so we can crop it. make the videos to ensure that the text doesn’t cover your face! 

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! Remember to keep these within safe zones for META.
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use CapCut or similar.
  • No blurry footage, not being able to see the product or you clearly
Variations Needed
Additional hooks, CTAs or other key messaging needed
2nd Variation
3rd Variation
About the client
Name
303 London
Pronunciation
Website
Social Media
Category
About
Brand Guidelines
Tone of voice
Competitors/similar brands
Details on brand
Name
MatesPlace
Social Media
Category
Apps
About
People should feel safe, secure and comfortable in the place they choose to live, so why choose to rent with strangers when you could live with friends? Revolutionising the private rental market using the power of users' networks, Mates Place helps users find flats and flatmates through friends of friends. The instances of fake listings, tenants/landlords from hell or outright fraud are pervasive in the private rental market and these are notoriously difficult to spot or prevent. MatesPlace reduces these risks by only showing users listings posted by people within their wider social network. MatesPlace began as a private Facebook group in 2017 and had grown, just via word of mouth, to over 21,000 users by May 2021. Everyone in the group was a friend of a friend, with people only admitted if they were connected on Facebook to an existing user. To keep up with demand and expand the user-base further, MatesPlace the app was born! Building on the connectivity and increased layer of comfort that has made the Mates Place Facebook group so successful, the app identifies a user's network through their phone contacts, so they only see listings for flats or flatmates from people they are connected to via their wider social network. Users also have complete control over how many degrees of connection they are comfortable with when searching for or offering a place to live e.g. just friends, or friends of friends etc, up to three degrees. Home is the most important place in our life and the people you choose as flatmates can make the difference between happiness and misery. So why just choose a room when you can choose a Mates Place!
Brand Guidelines
How content submissions work
Upon submission, we'll review your assets in 1-2 business days. If it fits the brief, we'll forward them to the brand. If revisions are needed, we'll provide feedback. The brand has 7 days to approve or request changes. After approval or automatic completion in 7 days, payment is sent to Lumanu and issued within 10-14 days of approval or completion.

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The raw edit without text and music overlays
The final (edited) file version
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