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Project Summary

Project name
Elasticizer (USA) - Hair mask for damaged hair
Brand
Philip Kingsley Products
Brand
Compensation for this project
$155
Creator level
Preferred gender
Female
Preferred age
25-45
Country requirements
United States
View full brief

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If you're interested in this project, apply here! 👇
Enhance your application by including additional video or image files (optional)
Please be mindful not to share any personal contact details, such as your social profiles, email address, etc. (we'll make sure to verify this).
Thanks for your application for project:
Elasticizer (USA) - Hair mask for damaged hair
The brand will review all applications in the next 2-3 days. If successful, we'll notify you and inform about next steps!
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If you're interested in this project, apply here! 👇
Enhance your application by including additional video or image files (optional)
Please be mindful not to share any personal contact details, such as your social profiles, email address, etc. (we'll make sure to verify this).
Thanks for your application for project:
Elasticizer (USA) - Hair mask for damaged hair
The brand will review all applications in the next 2-3 days. If successful, we'll notify you and inform about next steps!
View my jobs
Oops! Something went wrong while submitting the form.

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Estimated delivery time is 5 days (excl. shipping time).
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Full brief

Overview
Length
15-30 seconds
Format
Physical Product
Yes
Promoted Product
Details
Script

Please create a script that is natural and authentic to you!!

​

HOOK Start with 'there's a reason one of these hair masks sells every 30 seconds' and then show & explain how dry and damaged your hair was before you started using elasticizer. 

​

Show damp hair and then show hair mask application and explain the benefits such as; - 

  • reduces frizz, 
  • doesn’t weigh hair down, 
  • restores hairs natural bounce and shine.

​

 Explain you leave it on for 20 mins or however long you want: 

  • can go for run, 
  • do a workout, 
  • chores, 
  • sleep etc. 

​

then wash it off and show after effect and explain the difference to your hair.

​

End with a CTA

Scene 1
Scene 2
Scene 3
Links
https://app.wetwirl.com/creative-center/share-video?id=369https://app.wetwirl.com/creative-center/share-video?id=1048
Creator Requirements
Country requirements
United States
Preferred age
25-45
Preferred gender
Female
Niche
Beauty/Cosmetics
Additional information
Description

we’d like a video showing the effects of using the Elasticizer hair mask on dry damaged hair and how you can save when you have a subscription

​

TIP: Share why you relate to this and how it would help you!

# Additional Variations
1
Inspiration
https://app.wetwirl.com/creative-center/share-video?id=993https://app.wetwirl.com/creative-center/share-video?id=369https://app.wetwirl.com/creative-center/share-video?id=1048
Fomat
9:16
1:1
16:9
4:5
Target duration
15-30 seconds
Product / Service

Elasticizer hair mask for dry and damaged hair

Concept
Story
A script and/or descriptions of the scenes

Please create a script that is natural and authentic to you!!

​

HOOK Start with 'there's a reason one of these hair masks sells every 30 seconds' and then show & explain how dry and damaged your hair was before you started using elasticizer. 

​

Show damp hair and then show hair mask application and explain the benefits such as; - 

  • reduces frizz, 
  • doesn’t weigh hair down, 
  • restores hairs natural bounce and shine.

​

 Explain you leave it on for 20 mins or however long you want: 

  • can go for run, 
  • do a workout, 
  • chores, 
  • sleep etc. 

​

then wash it off and show after effect and explain the difference to your hair.

​

End with a CTA

Variations
Hooks, CTAs or other key messaging
2nd Variation

this one we would love to show benefits of getitng elasticizer on subscription

Start with ‘I’m back with my favourite award winning hair mask that I never let run out!’. Explain how Philip Kingsley’s Elasticizer is 20% off on your first subscription order and 15% off on recurring orders. Show application before/afters and the benefits of the hair mask: reduces frizz, doesn’t weigh hair down, restores hairs natural bounce and shine.

3rd Variation
Variation #3
Creator Requirements
Female
United States
25-45
Beauty/Cosmetics
Additional Details

DO

  • Please film in natural bright light
  • Add engaging captions to your video! remember to submit the version with and without! (SafeZone Tool)
  • Keep it lively and energetic - we want to encourage the audience!
  • Shoot high-res
  • Submit all formats after sign off

DON'T

  • Don't sound like you're reading off a script
  • Don't film via TikTok app. MUST use back camera and edit via CapCut or similar.

​