Please create a script that is natural and authentic to you!!
HOOK Start with 'there's a reason one of these hair masks sells every 30 seconds' and then show & explain how dry and damaged your hair was before you started using elasticizer.
Show damp hair and then show hair mask application and explain the benefits such as; -
Explain you leave it on for 20 mins or however long you want:
then wash it off and show after effect and explain the difference to your hair.
End with a CTA
we’d like a video showing the effects of using the Elasticizer hair mask on dry damaged hair
TIP: Share why you resonate with the pain point that the product solves!
Elasticizer hair mask for dry damaged hair
Please create a script that is natural and authentic to you!!
HOOK Start with 'there's a reason one of these hair masks sells every 30 seconds' and then show & explain how dry and damaged your hair was before you started using elasticizer.
Show damp hair and then show hair mask application and explain the benefits such as; -
Explain you leave it on for 20 mins or however long you want:
then wash it off and show after effect and explain the difference to your hair.
End with a CTA
this variation is focusing on having elasticizer on subscription
Start with ‘I’m back with my favourite award winning hair mask that I never let run out!’. Explain how Philip Kingsley’s Elasticizer is 20% off on your first subscription order and 15% off on recurring orders. Show application before/afters and the benefits of the hair mask: reduces frizz, doesn’t weigh hair down, restores hairs natural bounce and shine.
DO
DON'T