Project Summary

Project name

Cleansing Battle

Brand

Founders Makers

Brand

Garnier

Compensation for this project

$100

Creator level

Preferred gender

Any

Preferred age

18-35

Country requirements

United Kingdom

View full brief

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Cleansing Battle

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Cleansing Battle

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Full brief

Overview

Length

30-60 seconds

Format

Physical Product

Yes

Promoted Product

Details

Script

VISUAL - two friends challenge each other to a battle: whoever removes all of their makeup with Micellar first wins. They begin in perfect synch to make things fair: they pour the same amount of Micellar on their Eco Pads, then count to 3 and begin wiping. The one that finishes first starts dancing to celebrate, while the other laughs. At the end, they shake hands and do cute poses for the camera together.

Please do not wear any branded clothing and avoid excessive jewellery. Less is more with makeup, unless the brief specifically calls for specialty makeup looks. if possible, nails should be clean and natural looking (colour and length)
Please keep TikTok safe zones in mind.

If brief does not include specific audio request, please include a TikTok trending sound of your choice, appropriate to brief and brand-use friendly (MUST say “original audio” in the audio link). Please provide a link to the audio you choose in your content submission.

Scene 1

Scene 2

Scene 3

Links

Creator Requirements

Country requirements

United Kingdom

Preferred age

18-35

Preferred gender

Any

Niche

No

Additional information

Description

Two friend removing their makeup with Micellar Water, playfully and competitively.

# Additional Variations

0

Inspiration

https://www.tiktok.com/@lala/video/7288498667407805742

Fomat

9:16

1:1

16:9

4:5

Target duration

30-60 seconds

Product / Service

Garnier Micellar Water

Concept

Story

A script and/or descriptions of the scenes

VISUAL - two friends challenge each other to a battle: whoever removes all of their makeup with Micellar first wins. They begin in perfect synch to make things fair: they pour the same amount of Micellar on their Eco Pads, then count to 3 and begin wiping. The one that finishes first starts dancing to celebrate, while the other laughs. At the end, they shake hands and do cute poses for the camera together.

Please do not wear any branded clothing and avoid excessive jewellery. Less is more with makeup, unless the brief specifically calls for specialty makeup looks. if possible, nails should be clean and natural looking (colour and length)
Please keep TikTok safe zones in mind.

If brief does not include specific audio request, please include a TikTok trending sound of your choice, appropriate to brief and brand-use friendly (MUST say “original audio” in the audio link). Please provide a link to the audio you choose in your content submission.

Variations

Hooks, CTAs or other key messaging

2nd Variation

3rd Variation

Variation #3